# Fred Anderson

> Fred Anderson is a seed investor at Elevation Partners backing News and Toys. See 3 investments, check sizes, portfolio and contact details. Updated Oct 2026.

- Type: Angel Investor
- Fund: [Elevation Partners](https://shizune.co/investors/profile/elevation-partners)
- Location: Menlo Park, United States
- Total investments: 3
- Last investment: Nov 2013
- Lead investor: 67%
- Last updated: Oct 2026
- LinkedIn: https://www.linkedin.com/pub/fred-anderson/9/a55/898

Fred Anderson is a Managing Director and Co-Founder of Elevation Partners, a private equity firm focused on the media and entertainment industry, since July 2004. From March 1996 to June 2004, Fred served as Executive Vice President and Chief Financial Officer of Apple Inc., a manufacturer of personal computers and related software. Priorto joining Apple, Fred was Corporate Vice President and Chief Financial Officer of Automatic Data Processing, Inc., an electronic transaction processing firm, from August 1992 to March 1996. Fred is a Member of the Board of Directors at Yelp since February 2011. Fred also served as a Member of the Board of Directors at Apple from June 2004 to June 2006, E.Piphany, Inc. from May 2003 to September 2005 and Palm, Inc. from September 2007 to July 2010. Fred also serves as a Member of the Board of Directors at eBay, Inc. and Move, Inc. Fred previously served as a Member of the Board of Directors of Crystal Decisions, 3COM and Sonos. Fred is a Trustee of Whittier College. Fred holds a B.A. from Whittier College and an MBA degree from the University of California, Los Angeles.

## Contacts

5 contacts available for Fred Anderson: work email, personal email, work phone, personal phone and socials. Sign up free to unlock them: https://app.shizune.co/sign-up/investor-profiles/find-email/fred-anderson?utm_source=investor_profile

## Investment focus

### Industry

| Industry | Investments | Share |
| --- | --- | --- |
| News | 1 | 33% |
| Toys | 1 | 33% |
| Gaming | 1 | 33% |
| Mobile | 1 | 33% |
| Education | 1 | 33% |

9 industries tracked in total.

### Stage

| Stage | Investments | Share |
| --- | --- | --- |
| Seed | 1 | 33% |
| Post-IPO Equity | 1 | 33% |

## Investments

| Company | Description | Amount | Stage | Date | Website |
| --- | --- | --- | --- | --- | --- |
| Seamless Toy Company | Seamless Toy Company enable kids to be makers.Their first product, ATOMS, is a system of plug-n-play sensors, motors, and action blocks for kids (and anyone) to add interactive functionality to their creations. ATOMS are fun, fast and don't require any electronics or programming skills to get going.ATOMS work seamlessly with LEGO andother toys, can be sewn or velcro-ed onto fabrics, or bolted onto more permanent creations.ATOMS work with iOS devices (Android soon), so users can control their ATOMS from their iPhone/iPod/iPad, and can also inversely control their iPhone from ATOMS.ATOMS are sold through starter sets that show kids what each ATOM does through already-popular play experiences (imaginary characters and kid-scale play). However, we expect kids' interest in ATOMS to outlast the starter-set themes, as they go onto use ATOMS in their own creations.ATOMS can also be bought individually for the "from-scratch" project doer, and we will be releasing a new ATOM every month to serve our enthusiastic repeat customers. | $2.6M | Seed | Nov 13, 2013 | http://www.myATOMS.com |
| Palm | Palm is a mobile products company, creating instinctive yet powerful mobile products that enabled people to better manage their lives on the go. The company's products for consumers, mobile professionals and businesses included Palm Treo and Centro smartphones and Palm handheld computers, as well as software, services, and accessories.InJuly 2010, Palm was acquired by | $100M | Post-IPO Equity | Dec 23, 2008 | http://www.palm.com |
| Palm | Palm is a mobile products company, creating instinctive yet powerful mobile products that enabled people to better manage their lives on the go. The company's products for consumers, mobile professionals and businesses included Palm Treo and Centro smartphones and Palm handheld computers, as well as software, services, and accessories.InJuly 2010, Palm was acquired by | $325M | Post-IPO Equity | Nov 16, 2007 | http://www.palm.com |

3 of 3 investments shown.

## Co-investors
- [Elevation Partners](https://shizune.co/investors/profile/elevation-partners) — VC Fund, 1 deal together
- [Founder Collective](https://shizune.co/investors/profile/founder-collective) — VC Fund, 1 deal together
- [Promus Ventures](https://shizune.co/investors/profile/promus-ventures) — VC Fund, 1 deal together
- Proof Ventures — VC Fund, 1 deal together

## About Elevation Partners

VC Fund · New York, United States

Elevation Partners is a newly formed private equity firm that makes large-scale investments in market-leading media, entertainment, and consumer-related businesses. Elevation focuses on investing in intellectual property and content oriented businesses, as well as traditional media and entertainment companies, Elevation hopes to help media andentertainment businesses create and market great content and insure it reaches the widest audience possible.

5 contacts available at Elevation Partners.

| Name | Title | Profile |
| --- | --- | --- |
| Adam Hopkins | Managing Director | https://shizune.co/investors/profile/adam-hopkins |
| Avie Tevanian | Managing Director | https://shizune.co/investors/profile/avie-tevanian |
| Bret Pearlman | Co-Founder & Managing Director | https://shizune.co/investors/profile/bret-pearlman |
| Fred Anderson | Co-Founder & MD | https://shizune.co/investors/profile/fred-anderson |
| Roger McNamee | Managing Director, Co-Founder | https://shizune.co/investors/profile/roger-mcnamee |

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## FAQ

### What does Fred Anderson invest in?

Fred Anderson invests primarily in News, Toys and Gaming startups, most often at Seed and Post-IPO Equity stage. Most of the 3 investments tracked by Shizune back companies in United States. The Investment Focus section breaks down every industry, stage and country in the portfolio.

### How do I contact Fred Anderson?

Public channels for Fred Anderson include LinkedIn. For a verified work email and phone number, create a free Shizune account — contact data is searched across 20+ sources and validated before delivery, so your outreach lands in the right inbox.

### When did Fred Anderson last invest?

The most recent investment recorded for Fred Anderson closed in Nov 2013. Shizune tracks 3 investments in total for this profile, including round sizes, stages and portfolio companies, all sourced from confirmed public funding rounds and refreshed monthly.

### Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Oct 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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