Francois-Yves Caya
Special Advisor -- Marketing & Sales Strategies and Solutions @ Desjardins
Montréal, Canada
Francois-Yves Caya is a startup investor at Desjardins in Montréal. François-Yves will take us through key loyalty findings for banks and financial institutions, trends and concepts – with a critical view of the differences between his loyalty experiences in the financial sector compared to other sectors. As François-Yves is planning and building Desjardins’ CRM capabilities, better driving loyalty and reducingattrition is becoming paramount.
Last updated:
For AI agents: llms.txt
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About Desjardins
Desjardins Group offers a range of financial services to its clients.The company offers personal and business services to its clients. Personal services consist of credit and prepaid cards, loan portfolio management, student financing, personal and auto loans, fixed-rate investments, and insurance. Business services consist of supplier and clientaccounts management, short- and long-term financing, investments, insurance, POS financing, international cash management, trade finance, group retirement savings, and payroll and HR management.
Desjardins Contacts
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Antony Diaz
Information Security Consultant
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Francois-Yves Caya
Special Advisor -- Marketing & Sales Strategies and Solutions
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Guy Cormier
President & CEO
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Jean-Yves Riverin
IT Security Specialist
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Vincent Brousseau
Identity and Access Management Consultant
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