Formula Ventures
VC Fund
Herzliya, Israel
Formula Ventures is a VC fund in Herzliya focused on Software and Internet. Formula Ventures focuses on investments in early stage Israel-related Information Technology start-ups. They partner with entrepreneurs to turn technological excellence into economic success in the global market.
- Total investments:
- 16
- Last investment:
- Lead investor:
- 13%
Last updated:
For AI agents: llms.txt
Industries Formula Ventures invests in
Stages Formula Ventures invests in
Countries Formula Ventures invests in
Round sizes
Contacts
| Name | Phone | Socials | |
|---|---|---|---|
Round size
- Series A
- $2M–$17M
- Series B
- $6M–$20M
Investment Focus
Industry
- Software 6 (38%)
- Internet 3 (19%)
- Financial Services 2 (13%)
- Consumer Electronics 2 (13%)
- Apps 1 (6%)
Stage
- Series B 5 (31%)
- Series A 4 (25%)
- Funding Round 4 (25%)
- Series C 1 (6%)
- Private Equity 1 (6%)
Country
- Israel 5 (31%)
- United States 5 (31%)
Team
| Name | Title | Investments | Links | |
|---|---|---|---|---|
|
Moshe Shahaf
Partner
|
Partner | Total investments: 6 | Find email |
Investments
| Company | Description | Round | Links |
|---|---|---|---|
| Floating Point Group (“FPG”) is a prime brokerage that removes the barriers to access liquidity across a broad set of markets in order to deploy advanced cryptocurrency-centric strategies at scale. The company runs the largest global digital asset agency trading desk, partnering with funds and blockchain foundations to efficiently execute theirtrades. Floating Point Group is backed by Tribe Capital, Coinbase Ventures, Anthony Scaramucci, FAST by GettyLab, Borderless Capital, CapitalX, Formulate Ventures, BoxOne Ventures, Seabury Global Markets, AngelList’s Naval Ravikant, and a host of angel and institutional investors.For more information, visit floating.group. | $10M / Series A / Sep 15, 2021 | ||
| Magink is a privately held company founded in 2000 with offices in the U.K and Israel. magink addresses the Out-of-Home media market; outdoor advertising, retail signage, public information, transportation, in-store point-of-purchase, promotional displays and entertainment. Magink's new product lines (indoor and outdoor solutions) arecurrently being tested and deployed in several cities globally. magink is committed to the continuous development of its core technology: full-color, commercially-viable digital ink display systems. This proprietary technology provides high resolution, high contrast, full-color, low energy consumption and cost effective digital display applications to a broad array of global industries. | $10.5M / Apr 03, 2006 | ||
| Earnix is a software platform for pricing analytics and optimization used by insurance and retail banking organizations.Earnix's Integrated Pricing and Customer Analytics software empowers financial services companies to predict customer risk and demand and their impact on business performance, enabling the alignment of product offeringswith changing market dynamics. Earnix combines predictive modeling and optimization with real-time connectivity to core operational systems, bringing the power of analytics-driven decisions to every customer interaction. Banks and insurers rely on Earnix solutions to improve deposit, loan, and insurance policy offerings.Earnix was founded in 2001 by Sammy Krikler and Yoni Cheifetz. | Series B / Sep 13, 2005 | ||
| Magink is a privately held company founded in 2000 with offices in the U.K and Israel. magink addresses the Out-of-Home media market; outdoor advertising, retail signage, public information, transportation, in-store point-of-purchase, promotional displays and entertainment. Magink's new product lines (indoor and outdoor solutions) arecurrently being tested and deployed in several cities globally. magink is committed to the continuous development of its core technology: full-color, commercially-viable digital ink display systems. This proprietary technology provides high resolution, high contrast, full-color, low energy consumption and cost effective digital display applications to a broad array of global industries. | $27M / Series C / Jul 15, 2004 | ||
Identify Software
|
Identify Software offers enterprises, software vendors, and information technology consultancies with software solutions that enable them to find solutions to problems in applications.Identify Software offers BMC AppSight, a system that assists development teams to determine the root cause of software bugs and customer issues in .NET,Windows-based, and J2EE applications.Identify Software was acquired by BMC Software in May 2006.Identify Software was founded in 1996 and is based in Petah Tikva, Israel. | $15M / Series B / Jan 31, 2004 | |
| Scopus Video Networks develop, market and support digital video networking products, including intelligent video gateways, encoders, decoders and network management products. Their customers include satellite, cable and telecom service providers and terrestrial broadcasters, collectively referred to as network operators. | $15.5M / Series B / Aug 06, 2003 | ||
| Earnix is a software platform for pricing analytics and optimization used by insurance and retail banking organizations.Earnix's Integrated Pricing and Customer Analytics software empowers financial services companies to predict customer risk and demand and their impact on business performance, enabling the alignment of product offeringswith changing market dynamics. Earnix combines predictive modeling and optimization with real-time connectivity to core operational systems, bringing the power of analytics-driven decisions to every customer interaction. Banks and insurers rely on Earnix solutions to improve deposit, loan, and insurance policy offerings.Earnix was founded in 2001 by Sammy Krikler and Yoni Cheifetz. | $2M / Series A / Feb 06, 2002 | ||
| The company initially planned to raise $20 million. Business Layers develops software designed to determine the equipment needs of employees, ranging from computers to cell phones, and then configures the devices with such things as email, access to CRM applications and software tools. The software also monitors these configurations to limit orexpand access, as needed. | $25M / Sep 10, 2001 | ||
| Phonetic Systems is a provider of speech recognition solutions for telecommunications, enterprise and Internet companies. | $37M / Private Equity / Feb 13, 2001 | ||
| Scopus Video Networks develop, market and support digital video networking products, including intelligent video gateways, encoders, decoders and network management products. Their customers include satellite, cable and telecom service providers and terrestrial broadcasters, collectively referred to as network operators. | $17M / Series A / Jan 31, 2001 | ||
| See all 16 investments → | |||
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FAQ
What does Formula Ventures invest in?
Formula Ventures invests primarily in Software, Internet and Financial Services startups, most often at Series B and Series A stage. Most of the 16 investments tracked by Shizune back companies in Israel. The Investment Focus section breaks down every industry, stage and country in the portfolio.
What is Formula Ventures's check size?
Formula Ventures typically joins rounds of $2M–$17M at Series A and $6M–$20M at Series B. These ranges are 10th–90th percentile round sizes calculated from confirmed public funding rounds, so they are a realistic guide to the rounds Formula Ventures participates in.
How do I contact Formula Ventures?
Public channels for Formula Ventures include the website linked on this profile. For a verified work email and phone number, create a free Shizune account — contact data is searched across 20+ sources and validated before delivery, so your outreach lands in the right inbox.
Who are the partners at Formula Ventures?
The team at Formula Ventures includes Moshe Shahaf (Partner). The Team section lists each member with their title, investment count and links.
Is Shizune's investor data accurate?
Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Oct 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.
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