# Fluid Ventures

> Fluid Ventures is a VC fund in Gurgaon backing E-Commerce and Retail. See 15 investments, check sizes, portfolio and contact details. Updated Aug 2026.

- Type: VC Fund
- Location: Gurgaon, India
- Total investments: 15
- Last investment: Mar 2024
- Lead investor: 67%
- Last fund: Nov 2019
- Last updated: Aug 2026
- LinkedIn: https://www.linkedin.com/company/fluid-ventures/about/
- Website: https://fluidvc.in/

Fluid Ventures is a VC fund in Gurgaon focused on E-Commerce and Retail. Fluid Venture aims to be the substitute to the angel investors and various angel platforms in the current startup ecosystem.

## Contacts

5 contacts available for Fluid Ventures. Shizune tracks 1 team members at Fluid Ventures. Sign up free to unlock them: https://app.shizune.co/sign-up/investor-profiles/find-team-emails/fluid-ventures?utm_source=investor_profile

## Round sizes

| Stage | Round size |
| --- | --- |
| Seed | $239k–$1.4M |

## Investment focus

### Industry

| Industry | Investments | Share |
| --- | --- | --- |
| E-Commerce | 6 | 40% |
| Retail | 4 | 27% |
| Fashion | 3 | 20% |
| Manufacturing | 2 | 13% |
| Personal Care and Hygiene | 2 | 13% |

18 industries tracked in total.

### Stage

| Stage | Investments | Share |
| --- | --- | --- |
| Seed | 9 | 60% |
| Convertible Note | 1 | 7% |

## Team

| Name | Title | Investments | Profile |
| --- | --- | --- | --- |
| Amit Singal | Founder | 21 | https://shizune.co/investors/profile/amit-singhal-b2c6 |

## Investments

| Company | Description | Amount | Stage | Date | Website |
| --- | --- | --- | --- | --- | --- |
| Bummer | Bummer is the owner of an innerwear brand that aims to make millennials feel good, comfortable, and confident. The brand provides a wide choice of new-age essential wear that is sustainable, eco-friendly, quirky in design, and available in vivid colors made from modal fabric. | $1.1M | Seed | Mar 08, 2024 |  |
| Beautywise | Beautywise is a dermatology-led supplement brand with the purpose of empowering everyone to embrace unique beauty by embracing long-term, evidence-based treatments that operate from inside. | $784.5K | Seed | Feb 26, 2024 |  |
| Eske | Eske is a Direct-to-Consumer (D2C) lifestyle brand that offers premium handbags, briefcases and accessories. | $1.4M | Seed | Oct 10, 2023 |  |
| Koparo Clean | Koparo Clean is a home care brand that manufactures home cleaners and personal hygiene products for natural germ protection. The company offers products like floor cleaners, laundry detergent, fabric conditioners, dishwashing liquid, handwash, cleaning accessories, and fresheners & fragrances that engage in plant-based ingredients, toxin-freehygiene products. | $1.5M | Seed | Jun 06, 2023 |  |
| Bummer | Bummer is the owner of an innerwear brand that aims to make millennials feel good, comfortable, and confident. The brand provides a wide choice of new-age essential wear that is sustainable, eco-friendly, quirky in design, and available in vivid colors made from modal fabric. | $450K | Seed | Dec 01, 2022 |  |
| ReDesyn | Re-Desyn: Content to Commerce SaaS for Influencers & Brands ReDesyn transforms content into commerce by enabling influencers and publishers to seamlessly integrate branded products into viral videos, driving sales and maximizing revenue for brands with our powerful SaaS platform. Official Youtube Commerce partner: Trusted by 30+Brands \| 10k+influencers \| 3Mn+ shoppers Problem:- 300mn+ shoppers spend 4-5 hours per day watching content on Social media platforms & OTTs making them the new preferred destination for product discovery. But >90% struggle to capitalize on the massive engagement generated by influencers and content creators:- ● Shoppers face a fragmented experience when trying to purchase products featured in their favorite content ● Influencers & Content publishers need a seamless way to monetize their audience & content ● Brands need an adtech to run performance ads on Influencer content Solution: ● For Brands: Our platform offers a powerful tool to seamlessly embed their products into engaging, viral content, driving higher conversion rates and boosting sales. ● For Influencers: We provide a streamlined process to make their content shoppable, enhancing their monetization potential without compromising creativity. ● For Shoppers: We create a frictionless shopping experience, allowing users to purchase products directly from the content they love, with just a few clicks. How It Works ● AI-Powered Integration: Our AI algorithms identify and match relevant products to the content, ensuring a natural fit and maximizing engagement. ● Seamless Embedding: Influencers can easily embed product links into their videos, making them instantly shoppable on their Re-Desyn powered headless commerce storefront. ● Enhanced Analytics: Brands gain access to detailed performance metrics, enabling them to track engagement and optimize their campaigns for better ROI. | $500K | Seed | Aug 19, 2022 |  |
| ReDesyn | Re-Desyn: Content to Commerce SaaS for Influencers & Brands ReDesyn transforms content into commerce by enabling influencers and publishers to seamlessly integrate branded products into viral videos, driving sales and maximizing revenue for brands with our powerful SaaS platform. Official Youtube Commerce partner: Trusted by 30+Brands \| 10k+influencers \| 3Mn+ shoppers Problem:- 300mn+ shoppers spend 4-5 hours per day watching content on Social media platforms & OTTs making them the new preferred destination for product discovery. But >90% struggle to capitalize on the massive engagement generated by influencers and content creators:- ● Shoppers face a fragmented experience when trying to purchase products featured in their favorite content ● Influencers & Content publishers need a seamless way to monetize their audience & content ● Brands need an adtech to run performance ads on Influencer content Solution: ● For Brands: Our platform offers a powerful tool to seamlessly embed their products into engaging, viral content, driving higher conversion rates and boosting sales. ● For Influencers: We provide a streamlined process to make their content shoppable, enhancing their monetization potential without compromising creativity. ● For Shoppers: We create a frictionless shopping experience, allowing users to purchase products directly from the content they love, with just a few clicks. How It Works ● AI-Powered Integration: Our AI algorithms identify and match relevant products to the content, ensuring a natural fit and maximizing engagement. ● Seamless Embedding: Influencers can easily embed product links into their videos, making them instantly shoppable on their Re-Desyn powered headless commerce storefront. ● Enhanced Analytics: Brands gain access to detailed performance metrics, enabling them to track engagement and optimize their campaigns for better ROI. | $500K | Convertible Note | Aug 16, 2022 |  |
| MasterChow | MasterChow is a ready-to-cook Asian cuisine brand. | $1.2M | Seed | May 17, 2022 |  |
| Eske | Eske is a Direct-to-Consumer (D2C) lifestyle brand that offers premium handbags, briefcases and accessories. | $330.5K | Seed | Feb 11, 2022 |  |
| WallMantra | WallMantra is an E-commerce company that specializes in the fields of home decor, manufacturing, and in the retail industry. It also specializes in manufacturing to e-tailing innovative products for home decor and utility, The company was founded in 2013 and headquartered in New Delhi, India. | $268.4K | Seed | Dec 31, 2021 |  |

10 of 15 investments shown.

## Co-investors
- [Anthill Ventures](https://shizune.co/investors/profile/anthill-ventures) — VC Fund, 3 deals together
- [LVX Ventures](https://shizune.co/investors/profile/letsventure) — VC Fund, 3 deals together
- [Capri Global Capital](https://shizune.co/investors/profile/capri-global-capital) — VC Fund, 2 deals together
- [Chanakya Venture Capital](https://shizune.co/investors/profile/chanakya-venture-capital) — VC Fund, 2 deals together
- [Eiffel Industries](https://shizune.co/investors/profile/eiffel-industries) — VC Fund, 2 deals together
- [Modulor Capital](https://shizune.co/investors/profile/modulor-capital) — VC Fund, 2 deals together

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## FAQ

### What does Fluid Ventures invest in?

Fluid Ventures invests primarily in E-Commerce, Retail and Fashion startups, most often at Seed and Convertible Note stage. Most of the 15 investments tracked by Shizune back companies in India. The Investment Focus section breaks down every industry, stage and country in the portfolio.

### What is Fluid Ventures's check size?

Fluid Ventures typically joins rounds of $239k–$1.4M at Seed. These ranges are 10th–90th percentile round sizes calculated from confirmed public funding rounds, so they are a realistic guide to the rounds Fluid Ventures participates in.

### How do I contact Fluid Ventures?

Public channels for Fluid Ventures include LinkedIn and the website linked on this profile. For a verified work email and phone number, create a free Shizune account — contact data is searched across 20+ sources and validated before delivery, so your outreach lands in the right inbox.

### Who are the partners at Fluid Ventures?

The team at Fluid Ventures includes Amit Singal (Founder). The Team section lists each member with their title, investment count and links.

### Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Aug 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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