# Fidji Simo

> Fidji Simo is a seed investor at Instacart (Palo Alto) backing Software and Health Care. See 23 investments, check sizes, portfolio. Updated Aug 2026.

- Type: Angel Investor
- Fund: [Instacart](https://shizune.co/investors/profile/instacart)
- Location: Palo Alto, United States
- Total investments: 23
- Last investment: Apr 2026
- Lead investor: 0%
- Last updated: Aug 2026
- LinkedIn: https://www.linkedin.com/in/fidjisimo
- X (Twitter): https://twitter.com/fidjissimo
- Facebook: https://www.facebook.com/fidji.simo

Fidji Simo is a seed investor at Instacart in Palo Alto focused on Software and Health Care. Fidji Simo is the CEO and Chair of the Board of Directors of Instacart. She previously worked at Facebook as a Head of the Facebook App. Fidji Simo attended HEC Paris.

## Round sizes

| Stage | Round size |
| --- | --- |
| Seed | $1.2M–$12M |
| Series A | $10M–$48M |
| Series B | $28M–$250M |

## Investment focus

### Industry

| Industry | Investments | Share |
| --- | --- | --- |
| Software | 7 | 30% |
| Health Care | 4 | 17% |
| Internet | 2 | 9% |
| Wellness | 2 | 9% |
| Blockchain | 2 | 9% |

43 industries tracked in total.

### Stage

| Stage | Investments | Share |
| --- | --- | --- |
| Seed | 7 | 30% |
| Series A | 7 | 30% |
| Series B | 4 | 17% |
| Pre-Seed | 2 | 9% |
| Series C | 1 | 4% |

6 stages tracked in total.

### Country

| Country | Investments | Share |
| --- | --- | --- |
| United States | 14 | 61% |
| United Kingdom | 2 | 9% |
| Canada | 1 | 4% |
| France | 1 | 4% |
| Israel | 1 | 4% |

6 countries tracked in total.

## Investments

| Company | Description | Amount | Stage | Date | Website |
| --- | --- | --- | --- | --- | --- |
| BuildForever | BuildForever build products that feel personal, magical and deeply human. | $9.5M | Seed | Apr 21, 2026 |  |
| Breezy | Breezy is a Los Angeles-based startup offering an AI operating system tailored for residential real estate professionals. It automates workflows like creating branded comps, tracking client conversations, managing pipelines, and analyzing property development potential via its Underbuilt tool. | $10M | Pre-Seed | Feb 02, 2026 |  |
| Beacon Software | Beacon Software is a holding company that specializes in the acquisition of software businesses. | $250M | Series B | Nov 04, 2025 |  |
| Brain Co. | Brain Co. is a San Francisco-based AI company, that partners with large enterprises and governments to build secure, impactful AI platforms and applications for real-world problems. It delivers faster, cost-saving, and reliable AI solutions, including automation and optimization across sectors like healthcare, energy, and government. R | $30M | Series A | Sep 10, 2025 |  |
| Cellular Intelligence | Somite is a mission to transform the lives of millions of people by leveraging AI to produce human tissue for cell-based therapies. | $47M | Series A | May 13, 2025 |  |
| Owner | Owner provides a suite of tools designed to assist local restaurant owners in enhancing their sales and online visibility. The platform features solutions like mobile ordering and customer rewards, which aim to improve customer engagement. Additionally, Owner offers a free website grading tool that helps restaurants evaluate their online presenceand identify areas for improvement. These resources empower restaurant owners to optimize their marketing strategies and connect more effectively with their customers. By focusing on practical solutions, Owner supports the growth and development of local dining establishments. | $120M | Series C | May 13, 2025 |  |
| Orchid | Orchid is a reproductive technology startup that is capable of detecting rare genetic disorders. Orchid’s preconception system analyzes both partners’ genomes and assesses genetic predispositions to common diseases, including heart disease, stroke, schizophrenia, Alzheimer’s disease, breast cancer, and diabetes. Orchid results are developed withworld-class experts in reproductive medicine and genetics to give its clients the most accurate results.Orchid offers a “Couple Report” that utilizes an at-home saliva test to analyze each person’s genomes to detect the probability of genetic risks, then models how their DNA together will combine in a future child. If elevated risk is detected, Orchid provides insights to help couples monitor biomarkers, adapt their diet or elect for procedures, such as in vitro fertilization. It was founded by Noor Siddiqui in 2019 and is headquartered in San Francisco, California. | $12M | Seed | Dec 05, 2023 |  |
| Archy | SaaS Practice Management Software for Dental Practices | $6M | Seed | Nov 07, 2022 |  |
| GOURMEY | GOURMEY is France's pioneering cultivated meat company. We create sustainable cultivated meat delights for an uncompromising and conscious generation. | $47.6M | Series A | Oct 05, 2022 |  |
| Potrero Labs | We are on a mission to empower creators and their communities |  | Seed | Sep 30, 2022 |  |

10 of 23 investments shown.

## Co-investors
- [Lightspeed Venture Partners](https://shizune.co/investors/profile/lightspeed-venture-partners) — VC Fund, 5 deals together
- [General Catalyst](https://shizune.co/investors/profile/general-catalyst-partners) — VC Fund, 3 deals together
- [Sequoia Capital](https://shizune.co/investors/profile/sequoia-capital) — VC Fund, 3 deals together
- [CRV](https://shizune.co/investors/profile/crvvc) — VC Fund, 2 deals together
- [Day One Ventures](https://shizune.co/investors/profile/day-one-ventures) — VC Fund, 2 deals together
- [Ensemble VC](https://shizune.co/investors/profile/ensemble-7d23) — VC Fund, 2 deals together

## About Instacart

VC Fund · San Francisco, United States

Instacart is a grocery delivery startup that delivers in as short as an hour. It focuses on delivering groceries and home essentials, Instacart already has over 500,000 items from local stores in its catalog. Customers can choose from a variety of local stores including Safeway, Whole Foods, Super Fresh, Harris Teeter, Shaw's, Mariano's,Jewel-Osco, Stanley's, and Costco. Customers can mix items from multiple stores into one order. Instacart has raised funding from Kleiner Perkins Caufield & Byers, Andreessen Horowitz, Sequoia Capital, Y Combinator, Khosla Ventures, and Canaan Partners besides other participants.Instacart was founded in 2012 and headquartered in San Francisco in California.

5 contacts available at Instacart.

| Name | Title | Profile |
| --- | --- | --- |
| Arnaud Ferreri | Senior Director Of Engineering - International | https://shizune.co/investors/profile/arnaud-ferreri |
| Brandon Leonardo | Co-founder | https://shizune.co/investors/profile/brandon-leonardo |
| David Sobota | Vice President, Corporate Development, Instacart | https://shizune.co/investors/profile/david-sobota |
| Fidji Simo | CEO | https://shizune.co/investors/profile/fidji-simo |
| Max Mullen | Co-Founder | https://shizune.co/investors/profile/max-mullen |

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## FAQ

### What does Fidji Simo invest in?

Fidji Simo invests primarily in Software, Health Care and Internet startups, most often at Seed and Series A stage. Most of the 23 investments tracked by Shizune back companies in United States. The Investment Focus section breaks down every industry, stage and country in the portfolio.

### What is Fidji Simo's check size?

Fidji Simo typically joins rounds of $1.2M–$12M at Seed, $10M–$48M at Series A and $28M–$250M at Series B. These ranges are 10th–90th percentile round sizes calculated from confirmed public funding rounds, so they are a realistic guide to the rounds Fidji Simo participates in.

### When did Fidji Simo last invest?

The most recent investment recorded for Fidji Simo closed in Apr 2026. Shizune tracks 23 investments in total for this profile, including round sizes, stages and portfolio companies, all sourced from confirmed public funding rounds and refreshed monthly.

### Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Aug 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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