# Dyrdek Machine

> Dyrdek Machine is a VC fund in Beverly Hills backing Manufacturing and Water. See 5 investments, round sizes, portfolio and contact details. Updated Aug 2026.

- Type: VC Fund
- Location: Beverly Hills, United States
- Total investments: 5
- Last investment: Feb 2022
- Lead investor: 0%
- Last updated: Aug 2026
- LinkedIn: https://www.linkedin.com/company/dyrdekmachine/
- X (Twitter): https://twitter.com/dyrdekmachine
- Website: http://dyrdekmachine.com
- Facebook: https://www.facebook.com/dyrdekmachine/

Dyrdek Machine is a VC fund in Beverly Hills focused on Manufacturing and Water. The Dyrdek Machine is a one of a kind venture studio that is passionate about building brands. We design businesses with a systematic approach that connects foundational principles we believe all profitable and sustainable brands possess. Our primary focus is building, investing, and advising ventures in media and consumer products.

## Contacts

5 contacts available for Dyrdek Machine. Shizune tracks 3 team members at Dyrdek Machine. Sign up free to unlock them: https://app.shizune.co/sign-up/investor-profiles/find-team-emails/dyrdek-machine?utm_source=investor_profile

## Investment focus

### Industry

| Industry | Investments | Share |
| --- | --- | --- |
| Manufacturing | 2 | 40% |
| Water | 1 | 20% |
| Beauty | 1 | 20% |
| Events | 1 | 20% |
| Sports | 1 | 20% |

17 industries tracked in total.

## Team

| Name | Title | Investments | Profile |
| --- | --- | --- | --- |
| Rob Dyrdek | Founder and CEO | 10 | https://shizune.co/investors/profile/rob-dyrdek |
| Brian Atlas | President & COO | 0 | — |
| Irv Slobodskaya | Senior Marketing Director | 0 | — |

## Investments

| Company | Description | Round size | Stage | Date | Website |
| --- | --- | --- | --- | --- | --- |
| DEON LIBRA | DEON LIBRA is a beauty brand specializing in stress care products designed to boost the body's capacity to manage stress while promoting enduring skin health. |  | Seed | Feb 06, 2022 |  |
| Thrill One Sports & Entertainment | Thrill One Sports & Entertainment is a next-generation content company. |  | Seed | Jan 01, 2022 |  |
| Jolie | Jolie is a manufacturer of water purifying products to purify the quality of water for better skin, hair, and wellbeing. Founded in 2021, Jolie is focused on removing the harmful chemicals found in tap water that can cause dry scalp, hair loss, dry skin, damaged hair, skin redness, and irritation with the help of its water purifying products,providing clients an option to live a healthy lifestyle. |  | Seed | Aug 23, 2021 |  |
| MindRight | MindRight is the world’s first Good Mood-focused nutritional platform. | $1.8M | Seed | Feb 26, 2021 |  |
| Lusso Cloud | Lusso Cloud is a footwear company that manufactures and sells luxury footwear. The company specializes in luxury slip-on sneakers and slippers. Lusso Cloud was founded in 2020 by Chris Noyes, Jon Buscemi, and Robert Dyrdek. |  | Seed | Jun 04, 2020 |  |

5 of 5 investments shown.

## Co-investors
- [Pareto Holdings](https://shizune.co/investors/profile/pareto-holdings) — VC Fund, 1 deal together

## Similar investors

### Similar stage
- [Antler](https://shizune.co/investors/profile/antler-be9c) — VC Fund
- [Alumni Ventures](https://shizune.co/investors/profile/alumni-ventures-group) — VC Fund
- [Right Side Capital Management](https://shizune.co/investors/profile/right-side-capital-management) — VC Fund

## FAQ

### What does Dyrdek Machine invest in?

Dyrdek Machine invests primarily in Manufacturing, Water and Beauty startups, most often at Seed stage. Most of the 5 investments tracked by Shizune back companies in United States. The Investment Focus section breaks down every industry, stage and country in the portfolio.

### How do I contact Dyrdek Machine?

Public channels for Dyrdek Machine include LinkedIn, X (Twitter) and the website linked on this profile. For a verified work email and phone number, create a free Shizune account — contact data is searched across 20+ sources and validated before delivery, so your outreach lands in the right inbox.

### Who are the partners at Dyrdek Machine?

The team at Dyrdek Machine includes Rob Dyrdek (Founder and CEO), Brian Atlas (President & COO) and Irv Slobodskaya (Senior Marketing Director). The Team section lists each member with their title, investment count and links.

### Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Aug 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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