# Denise Persson

> Denise Persson is a Series A investor at Snowflake (San Francisco) backing Software and CRM. See 5 investments, check sizes, portfolio. Updated Aug 2026.

- Type: Angel Investor
- Fund: [Snowflake](https://shizune.co/investors/profile/snowflake-computing)
- Location: San Francisco, United States
- Total investments: 5
- Last investment: Mar 2026
- Lead investor: 20%
- Last updated: Aug 2026
- LinkedIn: https://www.linkedin.com/in/denisepersson
- X (Twitter): http://twitter.com/DenisePersson
- Website: https://x.com/DenisePersson
- Facebook: https://www.facebook.com/denise.persson.31

Denise Persson is a Series A investor at Snowflake in San Francisco focused on Software and CRM. Denise Persson is based out of San Francisco, California and is the CMO of Snowflake. Denise previously worked at Apigee as a CMO. Denise Persson attended the Georgetown University.

## Round sizes

| Stage | Round size |
| --- | --- |
| Series A | $20M–$200M |

## Investment focus

### Industry

| Industry | Investments | Share |
| --- | --- | --- |
| Software | 4 | 80% |
| CRM | 1 | 20% |
| SaaS | 1 | 20% |
| Mobile | 1 | 20% |
| Big Data | 1 | 20% |

11 industries tracked in total.

### Stage

| Stage | Investments | Share |
| --- | --- | --- |
| Series A | 3 | 60% |
| Seed | 1 | 20% |
| Grant | 1 | 20% |

### Country

| Country | Investments | Share |
| --- | --- | --- |
| Sweden | 2 | 40% |
| United States | 2 | 40% |
| Germany | 1 | 20% |

## Investments

| Company | Description | Amount | Stage | Date | Website |
| --- | --- | --- | --- | --- | --- |
| VALIDIO | VALIDIO manages data quality. They offer a next-generation data platform for any modern, data-driven organization. They validate and monitor the data quality of real-time streams and batch data, enabling proactive identification and mitigation of data quality issues. | $30M | Series A | Mar 05, 2026 |  |
| Lovable | Lovable builds software that builds software. Lovable vision is to unlock human creativity by enabling anyone to create software. | $200M | Series A | Jul 17, 2025 |  |
| Reach Security | Reach Security helps security leaders and operators measure, manage, and maximize the value they’re getting from their security investments. They contain control recommendations and supporting materials tailored to the threat profile. | $20M | Series A | Mar 07, 2024 |  |
| Braze | Braze is a comprehensive customer engagement platform that powers relevant and memorable experiences between consumers and the brands they love. Context underpins every Braze interaction, helping brands foster human connection with consumers through interactive conversations across channels that deliver value quickly and continuously. The companywas named a Leader in the 2019 Gartner Magic Quadrant for Mobile Marketing Platforms and was recognized as one of Inc Magazine's 2019 Best Workplaces. Braze is headquartered in New York with offices in Chicago, London, San Francisco, and Singapore. Learn more at braze.com. |  | Grant | Jun 21, 2023 |  |
| Procuros | The new standard in B2B transactions: Procuros helps innovative businesses grow — by turning tedious manual B2B transactions into transparent and automated flows. | $9M | Seed | Apr 12, 2022 |  |

5 of 5 investments shown.

## Co-investors
- [Creandum](https://shizune.co/investors/profile/creandum) — VC Fund, 2 deals together
- [Accel](https://shizune.co/investors/profile/accel) — VC Fund, 1 deal together
- [Artisanal Ventures](https://shizune.co/investors/profile/artisanal-ventures) — VC Fund, 1 deal together
- [Ballistic Ventures](https://shizune.co/investors/profile/ballistic-ventures) — VC Fund, 1 deal together
- [b2venture](https://shizune.co/investors/profile/btovpartners) — VC Fund, 1 deal together
- [byFounders](https://shizune.co/investors/profile/byfounders) — VC Fund, 1 deal together

## About Snowflake

VC Fund · San Mateo, United States

Snowflake is a cloud data platform that provides a data warehouse-as-a-service designed for the cloud. The platform is built for the cloud, focusing on instant, secure, governed access to an entire network of data, and is built to enable a variety of data workloads, including a single platform for developing modern data applications. It combinesthe power of data warehousing, the flexibility of big data platforms, and the elasticity of the cloud at a fraction of the cost of traditional solutions.The company was co-founded by Thierry Cruanes, Marcin Zukowski, Bob Muglia, and Benoit Dageville in 2012 and is headquartered in San Mateo, California.

5 contacts available at Snowflake.

| Name | Title | Profile |
| --- | --- | --- |
| Benoit Dageville | President of Products & Co-Founder | https://shizune.co/investors/profile/benoit-dageville |
| Chris Degnan | CRO | https://shizune.co/investors/profile/chris-degnan |
| Denise Persson | CMO | https://shizune.co/investors/profile/denise-persson |
| James Warner | Global Field CTO, Advertising & Marketing | https://shizune.co/investors/profile/james-warner |
| Jefferey Frazier | Head of Global Public Sector | https://shizune.co/investors/profile/jeff-frazier-3 |

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### Similar stage
- [Antler](https://shizune.co/investors/profile/antler-be9c) — VC Fund
- [Alumni Ventures](https://shizune.co/investors/profile/alumni-ventures-group) — VC Fund
- [General Catalyst](https://shizune.co/investors/profile/general-catalyst-partners) — VC Fund

## FAQ

### What does Denise Persson invest in?

Denise Persson invests primarily in Software, CRM and SaaS startups, most often at Series A and Seed stage. Most of the 5 investments tracked by Shizune back companies in Sweden. The Investment Focus section breaks down every industry, stage and country in the portfolio.

### What is Denise Persson's check size?

Denise Persson typically joins rounds of $20M–$200M at Series A. These ranges are 10th–90th percentile round sizes calculated from confirmed public funding rounds, so they are a realistic guide to the rounds Denise Persson participates in.

### When did Denise Persson last invest?

The most recent investment recorded for Denise Persson closed in Mar 2026. Shizune tracks 5 investments in total for this profile, including round sizes, stages and portfolio companies, all sourced from confirmed public funding rounds and refreshed monthly.

### Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Aug 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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