# Continental Advisors

> Continental Advisors is a VC fund in Chicago backing Payments and FinTech. See 4 investments, check sizes, portfolio and contact details. Updated Aug 2026.

- Type: VC Fund
- Location: Chicago, United States
- Total investments: 4
- Last investment: Jun 2018
- Lead investor: 0%
- Last updated: Aug 2026
- Website: https://www.contadv.com

Continental Advisors is a VC fund in Chicago focused on Payments and FinTech. Continental Advisors LLC is a company that provides investment advising services for financial management and healthcare.

## Contacts

5 contacts available for Continental Advisors. Shizune tracks 1 team members at Continental Advisors. Sign up free to unlock them: https://app.shizune.co/sign-up/investor-profiles/find-team-emails/continental-advisors?utm_source=investor_profile

## Investment focus

### Industry

| Industry | Investments | Share |
| --- | --- | --- |
| Payments | 3 | 75% |
| FinTech | 2 | 50% |
| Parenting | 2 | 50% |
| CRM | 1 | 25% |
| Apps | 1 | 25% |

20 industries tracked in total.

### Stage

| Stage | Investments | Share |
| --- | --- | --- |
| Series A | 3 | 75% |
| Series D | 1 | 25% |

## Team

| Name | Title | Investments | Profile |
| --- | --- | --- | --- |
| Paul Purcell | Partner & Co-Founder | 9 | — |

## Investments

| Company | Description | Amount | Stage | Date | Website |
| --- | --- | --- | --- | --- | --- |
| Listo | Listo Financial is a consumer financial services company that offers Latino consumers in the US insurance products and loans through technology-based retail and mobile experiences. Founded in 2014, the company is headquartered in San Jose, California, United States. | $8.5M | Series A | Jun 07, 2018 |  |
| Ittavi | Ittavi, Inc is the former company that originally created SupportPay. Ittavi, Inc was liquidated in early 2018 and no longer exists. Smart Family Tech, Inc now owns SupportPay and all of its assets. | $4.1M | Series A | Dec 13, 2016 |  |
| SupportPay | SupportPay enables parents to manage child support, alimony, and share expenses - directly with each other. | $4.1M | Series A | Dec 13, 2016 |  |
| LevelUp | LevelUp is building next-generation mobile experiences for over 200 brands nationwide: empowering businesses to engage customers, grow sales and build a long-term scalable mobile strategy. LevelUp’s platform offers a broad range of customized functionality: mobile rewards, payments, native online ordering, customer relationship management, acampaign creator with custom messaging, loyalty, gifting, and much more. The LevelUp omnichannel loyalty and CRM platform gathers data from all in-store and order-ahead transactions, enabling merchants to develop and implement targeted marketing campaigns to increase customer spend and frequency. LevelUp’s strategic partnerships with Chase, Facebook, Google, and more give restaurants access to millions of customers in addition to those using their app. LevelUp is the only provider who is building a network that will enable you to take advantage of future shifts in the mobile landscape. | $12M | Series D | Jun 07, 2012 |  |

4 of 4 investments shown.

## Co-investors
- [Fenway Summer Ventures](https://shizune.co/investors/profile/fenway-summer-ventures) — VC Fund, 2 deals together
- [Moneta Ventures](https://shizune.co/investors/profile/moneta-ventures) — VC Fund, 2 deals together
- [Balderton Capital](https://shizune.co/investors/profile/balderton-capital) — VC Fund, 1 deal together
- [Dreamit Ventures](https://shizune.co/investors/profile/dreamit-ventures) — VC Fund, 1 deal together
- [Google Ventures](https://shizune.co/investors/profile/google-ventures) — VC Fund, 1 deal together
- [Highland Capital Partners](https://shizune.co/investors/profile/highland-capital-partners) — VC Fund, 1 deal together

## Similar investors

### Similar stage
- [Antler](https://shizune.co/investors/profile/antler-be9c) — VC Fund
- [Alumni Ventures](https://shizune.co/investors/profile/alumni-ventures-group) — VC Fund
- [General Catalyst](https://shizune.co/investors/profile/general-catalyst-partners) — VC Fund

## FAQ

### What does Continental Advisors invest in?

Continental Advisors invests primarily in Payments, FinTech and Parenting startups, most often at Series A and Series D stage. Most of the 4 investments tracked by Shizune back companies in United States. The Investment Focus section breaks down every industry, stage and country in the portfolio.

### How do I contact Continental Advisors?

Public channels for Continental Advisors include the website linked on this profile. For a verified work email and phone number, create a free Shizune account — contact data is searched across 20+ sources and validated before delivery, so your outreach lands in the right inbox.

### Who are the partners at Continental Advisors?

The team at Continental Advisors includes Paul Purcell (Partner & Co-Founder). The Team section lists each member with their title, investment count and links.

### Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Aug 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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