# Brian Spaly

> Brian Spaly is a seed investor at Tecovas (Chicago) backing E-Commerce and Fashion. See 41 investments, check sizes, portfolio. Updated Aug 2026.

- Type: Angel Investor
- Fund: [Tecovas](https://shizune.co/investors/profile/tecovas-2)
- Location: Chicago, United States
- Total investments: 41
- Last investment: Oct 2025
- Lead investor: 27%
- Last updated: Aug 2026
- LinkedIn: http://www.linkedin.com/in/brianspaly
- X (Twitter): http://twitter.com/brianspaly
- Website: https://x.com/brianspaly
- Facebook: http://www.facebook.com/profile.php?id=222792

Brian Spaly is a seed investor at Tecovas in Chicago focused on E-Commerce and Fashion. Brian Spaly is the General Partner of Brand Foundry Ventures and Executive Chairman of Tecovas. He is a former CEO at TrunkClub. He attended Princeton University and Stanford University.

## Round sizes

| Stage | Round size |
| --- | --- |
| Seed | $1.1M–$5M |
| Series A | $3.6M–$10M |
| Series B | $8M–$25M |

## Investment focus

### Industry

| Industry | Investments | Share |
| --- | --- | --- |
| E-Commerce | 13 | 32% |
| Fashion | 6 | 15% |
| Retail | 4 | 10% |
| Shoes | 3 | 7% |
| Lifestyle | 3 | 7% |

83 industries tracked in total.

### Stage

| Stage | Investments | Share |
| --- | --- | --- |
| Seed | 20 | 49% |
| Series A | 9 | 22% |
| Series B | 3 | 7% |
| Funding Round | 3 | 7% |
| Angel | 2 | 5% |

7 stages tracked in total.

## Investments

| Company | Description | Amount | Stage | Date | Website |
| --- | --- | --- | --- | --- | --- |
| QuoteWell | QuoteWell is a digital-first platform that meets the demands of the contemporary insurance sector. Founded in 2021 and is based in Austin, Texas. | $12M | Series A | Oct 08, 2025 |  |
| Vizit | Vizit offers a visual AI platform that predicts and measures the effectiveness of ecommerce content. The technology analyzes audience preferences to enhance visual engagement and drive sales. This solution enables brands to create and optimize content that resonates with consumers, improving overall performance. | $25M | Series B | Oct 02, 2024 |  |
| Vizit | Vizit offers a visual AI platform that predicts and measures the effectiveness of ecommerce content. The technology analyzes audience preferences to enhance visual engagement and drive sales. This solution enables brands to create and optimize content that resonates with consumers, improving overall performance. | $10M | Series A | Nov 03, 2022 |  |
| Adgile Media Group | Adgile Media Group is the nation’s leading tech-enabled, data-driven out-of-home media company | $5M | Seed | May 19, 2022 |  |
| BriteCo | Their cloud-based BriteCo Appraisal Management System is the gateway to making the jeweler’s life easier and more productive—-and customers happier and more secure with immediate insurance coverage of their fine jewelry and watches. | $9M | Series A | Apr 06, 2022 |  |
| BriteCo | Their cloud-based BriteCo Appraisal Management System is the gateway to making the jeweler’s life easier and more productive—-and customers happier and more secure with immediate insurance coverage of their fine jewelry and watches. | $9M | Series A | Apr 06, 2022 |  |
| Two Robbers Hard Seltzer | Two Robbers Hard Seltzer offers a range of hard seltzers, including watermelon and cucumber, orange and pineapple with ginger flavors. | $6M | Series A | Apr 27, 2021 |  |
| Own Up | Own Up provides a software solution that enables residential lending from various lenders. The company allows consumers to finance their homes by eliminating the salesperson and providing a solution to compare, choose, and close with lenders. It supports primary residences, second homes, and investment properties, including single-family andmulti-family homes, condos, and townhomes. Own Up was founded by Mike Tassone, and Patrick Boyaggi in 2015 and is headquartered in Boston, Massachusetts. | $12M | Series B | Jan 14, 2021 |  |
| Own Up | Own Up provides a software solution that enables residential lending from various lenders. The company allows consumers to finance their homes by eliminating the salesperson and providing a solution to compare, choose, and close with lenders. It supports primary residences, second homes, and investment properties, including single-family andmulti-family homes, condos, and townhomes. Own Up was founded by Mike Tassone, and Patrick Boyaggi in 2015 and is headquartered in Boston, Massachusetts. | $12M | Series B | Jan 14, 2021 |  |
| Hello Cake | Hello Cake is a sexual health and wellness brand that offers a line of prescription medication, supplements, lubricants, and devices. The company's products are inspired by real couples and tested across the spectrum of sexual preferences before launch. | $1.4M | Seed | Jun 16, 2020 |  |

10 of 41 investments shown.

## Co-investors
- [Brand Foundry Ventures](https://shizune.co/investors/profile/brand-foundry-ventures) — VC Fund, 4 deals together
- [Chicago Ventures](https://shizune.co/investors/profile/chicago-ventures) — VC Fund, 4 deals together
- [Finn Capital Partners](https://shizune.co/investors/profile/finn-capital-partners) — VC Fund, 4 deals together
- [Greycroft](https://shizune.co/investors/profile/greycroft) — VC Fund, 4 deals together
- [HPA (Hyde Park Angels)](https://shizune.co/investors/profile/hyde-park-angels) — VC Fund, 3 deals together
- [Upfront Ventures](https://shizune.co/investors/profile/upfront-ventures) — VC Fund, 3 deals together

## About Tecovas

VC Fund · Austin, United States

Tecovas is a direct-to-consumer western footwear brand that designs and sells handmade men's and women's western boots directly to their customers. They partner with a third-generation, world-class boot maker and custom-developed their leather shoes. It was founded in 2015 by Paul Hedrick. Tecovas is based in Austin, Texas.

2 contacts available at Tecovas.

| Name | Title | Profile |
| --- | --- | --- |
| Paul Hedrick | Founder | https://shizune.co/investors/profile/paul-hedrick |
| Brian Spaly | Executive Chairman | https://shizune.co/investors/profile/brian-spaly |

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## FAQ

### What does Brian Spaly invest in?

Brian Spaly invests primarily in E-Commerce, Fashion and Retail startups, most often at Seed and Series A stage. Most of the 41 investments tracked by Shizune back companies in United States. The Investment Focus section breaks down every industry, stage and country in the portfolio.

### What is Brian Spaly's check size?

Brian Spaly typically joins rounds of $1.1M–$5M at Seed, $3.6M–$10M at Series A and $8M–$25M at Series B. These ranges are 10th–90th percentile round sizes calculated from confirmed public funding rounds, so they are a realistic guide to the rounds Brian Spaly participates in.

### When did Brian Spaly last invest?

The most recent investment recorded for Brian Spaly closed in Oct 2025. Shizune tracks 41 investments in total for this profile, including round sizes, stages and portfolio companies, all sourced from confirmed public funding rounds and refreshed monthly.

### Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Aug 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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