# Bon Woong Koo

> Bon Woong Koo is a seed investor at Formation 8 (Palo Alto) backing E-Commerce and iOS. See 5 investments, check sizes, portfolio. Updated Aug 2026.

- Type: Angel Investor
- Fund: [Formation 8](https://shizune.co/investors/profile/formation8)
- Location: Palo Alto, United States
- Total investments: 5
- Last investment: Jun 2019
- Lead investor: 40%
- Last updated: Aug 2026
- LinkedIn: https://www.linkedin.com/in/brian-koo-96b99646

Bon Woong Koo is a seed investor at Formation 8 in Palo Alto focused on E-Commerce and iOS. Bon Woong Koo is the Founder and GP of Formation 8. He attended Stanford University.

## Investment focus

### Industry

| Industry | Investments | Share |
| --- | --- | --- |
| E-Commerce | 2 | 40% |
| iOS | 1 | 20% |
| EdTech | 1 | 20% |
| Mobile | 1 | 20% |
| Travel | 1 | 20% |

15 industries tracked in total.

### Stage

| Stage | Investments | Share |
| --- | --- | --- |
| Seed | 1 | 20% |
| Angel | 1 | 20% |
| Series B | 1 | 20% |
| Series C | 1 | 20% |
| Convertible Note | 1 | 20% |

### Country

| Country | Investments | Share |
| --- | --- | --- |
| United States | 3 | 60% |
| Israel | 1 | 20% |

## Investments

| Company | Description | Amount | Stage | Date | Website |
| --- | --- | --- | --- | --- | --- |
| ONEHOPE | ONEHOPE is a social enterprise that sells wine and other products and services to raise awareness and funding for charitable organizationsand social causes as well as donates half of its profits to charity, enabling its customers to contribute to social causes. | $6M | Convertible Note | Jun 14, 2019 |  |
| Kidaptive | Kidaptive is an innovative education and technology company dedicated to empowering children, parents, educators, and other key stakeholders through powerful adaptive learning tools. By enabling personalized learning for each child, we aim to increase engagement, optimize learning, and improve outcomes for kids worldwide.At Kidaptive, we knowthat learning happens everywhere. We also know that the first few years of life are when learning can have the greatest impact, not only in regards to what children learn but also in regards to their attitudes towards learning. We’re passionate about creating personalized learning experiences that encourage a love of learning, and we aim to support those early teachers who are most likely to inspire it: parents. Through innovative technology, applied psychometrics, and a learning sciences team anchored by Stanford University, we seek to empower a whole new generation of learners. | $19.1M | Series C | Feb 20, 2018 |  |
| Kidaptive | Kidaptive is an innovative education and technology company dedicated to empowering children, parents, educators, and other key stakeholders through powerful adaptive learning tools. By enabling personalized learning for each child, we aim to increase engagement, optimize learning, and improve outcomes for kids worldwide.At Kidaptive, we knowthat learning happens everywhere. We also know that the first few years of life are when learning can have the greatest impact, not only in regards to what children learn but also in regards to their attitudes towards learning. We’re passionate about creating personalized learning experiences that encourage a love of learning, and we aim to support those early teachers who are most likely to inspire it: parents. Through innovative technology, applied psychometrics, and a learning sciences team anchored by Stanford University, we seek to empower a whole new generation of learners. | $10.1M | Series B | Nov 14, 2013 |  |
| Any.do | More than 25 million people worldwide rely on Any.do to stay organized and get more done. Any.do is an all-in-one productivity solution, combining calendar, tasks, lists, reminders and an assistant that tackles your to-do's for you. All with real-time sync across devices. | $1M | Angel | Nov 10, 2011 |  |
| Guestmob | Guestmob is a next generation discount hotel booking platform.One of Guestmob's innovation is offering customers the ability to book clusters of hotels that are equivalent in location, quality, ratings, at prices significantly lower than the published rates of each of these hotels. These discounted prices are determined via a learningalgorithm that anticipate how much a hotel is likely to discount.Customers are guaranteed a room at one of the top hotels selected in the collection, and these rooms are secured via last minute mob auctions, where hotels sell in bulk the rooms they expect to stay empty. | $800K | Seed | Aug 01, 2011 |  |

5 of 5 investments shown.

## Co-investors
- [AFSquare](https://shizune.co/investors/profile/afsquare) — VC Fund, 1 deal together
- [Blumberg Capital](https://shizune.co/investors/profile/blumberg-capital) — VC Fund, 1 deal together
- [co.lab](https://shizune.co/investors/profile/co-lab-2) — VC Fund, 1 deal together
- [frogVentures](https://shizune.co/investors/profile/frogventures) — VC Fund, 1 deal together
- [Menlo Ventures](https://shizune.co/investors/profile/menlo-ventures) — VC Fund, 1 deal together
- [NewSchools Venture Fund](https://shizune.co/investors/profile/new-schools-venture-fund) — VC Fund, 1 deal together

## About Formation 8

VC Fund · San Francisco, United States

Formation 8 is a venture capital firm that provides financial and strategic capital to early growth smart enterprise and energy technology companies. They support entrepreneurs who seek to transform the most important global industries by solving hard problems with technology solutions. Partnership is in their DNA. Formation 8 value trustedrelationships with entrepreneurs, investors, and strategic partners through their global network.As a partner to young companies, Formation 8's goal is to create long-term, sustainable value through operational expertise and business development partnerships. Formation 8 leverage their deep and distributed networks to provide the market knowledge, deployment expertise, sales channels, and relationships needed to expand into and thrive in Asia. With local teams in Korea, China and Singapore, Formation 8 connect Silicon Valley start-ups to dynamic multinational corporations in these geographies.

5 contacts available at Formation 8.

| Name | Title | Profile |
| --- | --- | --- |
| Amit Mehta | Venture Partner | https://shizune.co/investors/profile/amit-mehta-5e2d |
| Bon Woong Koo | Founder and GP | https://shizune.co/investors/profile/brian-koo |
| Bon Woong Koo | Founder and GP | https://shizune.co/investors/profile/bon-woong-koo |
| Drew Oetting | Partner | https://shizune.co/investors/profile/drew-oetting |
| Haitao Zhang | Business Development Partner- China | https://shizune.co/investors/profile/haitao-zhang-2 |

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## FAQ

### What does Bon Woong Koo invest in?

Bon Woong Koo invests primarily in E-Commerce, iOS and EdTech startups, most often at Seed and Angel stage. Most of the 5 investments tracked by Shizune back companies in United States. The Investment Focus section breaks down every industry, stage and country in the portfolio.

### When did Bon Woong Koo last invest?

The most recent investment recorded for Bon Woong Koo closed in Jun 2019. Shizune tracks 5 investments in total for this profile, including round sizes, stages and portfolio companies, all sourced from confirmed public funding rounds and refreshed monthly.

### Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Aug 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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