# Blue Consumer Capital

> Blue Consumer Capital is a VC fund in Newport Beach backing Beauty, Retail and Cosmetics. See 1 investments, check sizes, portfolio. Updated Sep 2026.

- Type: VC Fund
- Location: Newport Beach, United States
- Total investments: 1
- Last investment: Oct 2017
- Lead investor: 0%
- Last updated: Sep 2026
- LinkedIn: https://www.linkedin.com/company/blue-consumer-capital-llc/
- Website: http://blueconsumercapital.com/

Blue Consumer Capital is a VC fund in Newport Beach focused on Beauty and Retail. California-based investment company formed to make an investment in a growing consumer company.

## Investment focus

### Industry

| Industry | Investments | Share |
| --- | --- | --- |
| Beauty | 1 | 100% |
| Retail | 1 | 100% |
| Cosmetics | 1 | 100% |
| E-Commerce | 1 | 100% |

## Investments

| Company | Description | Amount | Stage | Date | Website |
| --- | --- | --- | --- | --- | --- |
| Beauty Bakerie Cosmetics Brand | Sold in over 1000 locations globally, including ULTA, Nordstrom, Morphe Stores, Target Stores, Selfridges, BootsUK, and more, Beauty Bakerie is a rapidly growing cosmetics firm with a strong social media presence. The VC backed firm has amassed more than 1M followers across all social channels with more than $8M in venture capital raised to date.Beauty Bakerie was San Diego’s fastest-growing private company from 2015 - 2017. The company has a team of 25 employees and is headquartered in San Diego, CA. It has been recognized by top-tier publications to include Allure, Cosmopolitan, Forbes, Good Morning America, Bloomberg, Huffington Post, Teen Vogue as a 2016 Beauty Game Changer, Essence, Elle, Oprah, Nylon, and Buzzfeed, and a myriad of others.A Founder lead brand, Cashmere is charged with creating and leading on the vision as well as leading on the short and long-term strategies. Another hat she wears is that of the Head of Branding and Product Development. A visionary, Cashmere is the creative genius behind all of the brand's products created to date. She has lead in all aspects of what the world has come to know and love of the brand's aesthetic and overall presentation. | $3M | Seed | Oct 12, 2017 |  |

1 of 1 investments shown.

## Co-investors
- [Harlem Capital](https://shizune.co/investors/profile/harlem-capital-partners) — VC Fund, 2 deals together
- [645 Ventures](https://shizune.co/investors/profile/645-ventures) — VC Fund, 1 deal together
- [Unilever Ventures](https://shizune.co/investors/profile/unilever-ventures) — VC Fund, 1 deal together

## Similar investors

### Similar stage
- [Antler](https://shizune.co/investors/profile/antler-be9c) — VC Fund
- [Alumni Ventures](https://shizune.co/investors/profile/alumni-ventures-group) — VC Fund
- [Right Side Capital Management](https://shizune.co/investors/profile/right-side-capital-management) — VC Fund

## FAQ

### What does Blue Consumer Capital invest in?

Blue Consumer Capital invests primarily in Beauty, Retail and Cosmetics startups, most often at Seed stage. Most of the 1 investments tracked by Shizune back companies in United States. The Investment Focus section breaks down every industry, stage and country in the portfolio.

### When did Blue Consumer Capital last invest?

The most recent investment recorded for Blue Consumer Capital closed in Oct 2017. Shizune tracks 1 investments in total for this profile, including round sizes, stages and portfolio companies, all sourced from confirmed public funding rounds and refreshed monthly.

### Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Sep 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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