Barbara Chapman
Chief Executive and Managing Director ASB @ Commonwealth Bank of Australia
Barbara Chapman is a startup investor at Commonwealth Bank of Australia. Barbara was appointed Chief Executive and Managing Director of the Group’s New Zealand subsidiary ASB in March 2011. She was also appointed non-executive Director of the Group’s New Zealand life insurance business, ASB Life Limited (Sovereign).She started her career with the Group in 1994 as Chief Manager Marketing in the Commonwealth Bank’sNew Zealand subsidiary, ASB, and was internally promoted to a newly created role of General Manager Marketing and Human Resources in 2000. In 2001, Barbara assumed the role of Head of Retail Banking and Marketing for ASB, and was responsible for the Bank’s sales and service strategy, personal banking performance, marketing, branding, sponsorship and public relations.She was New Zealand’s inaugural ‘Marketer of the Year’ and has received numerous awards for innovative and effective marketing throughout her career.In 2004, Barbara moved into the role of Managing Director and Chief Executive Officer of Sovereign Assurance, where she was responsible for the overall performance of that entity.She joined the Commonwealth Bank in July 2006 as Group Executive, Human Resources and Group Services, being responsible for the Group’s Human Resources, Marketing and Communications functions.Barbara is a former Chair of Oxfam New Zealand and a former Director of Oxfam International. She was also an inaugural Trustee of the New Zealand Equal Opportunities Trust and its Chair for several years. Barbara is an inaugural member of the “25 Percent Group” which aims to improve diversity at senior management levels and within New Zealand boardrooms.
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The Commonwealth Bank is Australia’s leading provider of integrated financial services including retail banking, premium banking, business banking, institutional banking, funds management, superannuation, insurance, investment and sharebroking products and services. The Group is one of the largest listed companies on the Australian SecuritiesExchange and is included in the Morgan Stanley Capital Global Index.The Commonwealth Bank was founded under the Commonwealth Bank Act in 1911 and commenced operations in 1912, empowered to conduct both savings and general banking business. Today, they’ve grown to a business with more than 800,000 shareholders and 52,000 people working in the Commonwealth Bank Group. They offer a full range of financial services to help all Australians build and manage their finances.The key financial objective of the Group is to have Total Shareholder Return in the top quartile of our Australian listed peers over each rolling five-year period. Total Shareholder Return is calculated as the growth in the value of the investment in the Group’s shares, assuming all dividends are reinvested in shares at the point dividends are paid.
Commonwealth Bank of Australia Contacts
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Alex Burton
Head of Data and Decisioning Strategy - Retail Bank
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Barbara Chapman
Chief Executive and Managing Director ASB
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Benny Lee
Solutions Architect
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David Craig
Chief Financial Officer
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Emil Matsakh
Chief Analytics Officer
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