# Amit Ashkenazi

> Amit Ashkenazi is a Series B investor at Cerca Partners (Tel Aviv) backing Eyewear and Fashion. See 1 investments, check sizes, portfolio. Updated Aug 2026.

- Type: Angel Investor
- Fund: [Cerca Partners](https://shizune.co/investors/profile/cerca-partners)
- Location: Tel Aviv, Israel
- Total investments: 1
- Lead investor: 100%
- Last updated: Aug 2026
- LinkedIn: https://www.linkedin.com/in/amitashken

Amit Ashkenazi is a Series B investor at Cerca Partners in Tel Aviv focused on Eyewear and Fashion. Amit is VP Business Strategy at Fiverr. Prior to joining Fiverr, Amit was a Partner at Viola Growth, a technology growth equity and buyout fund, focused on investing in global companies at the expansion phase. Previously, he also worked as a senior consultant at Ernst & Young providing Transaction Advisory Services such as Due Diligence(buy-side and sell-side), Business Modeling and Management Consulting for both public and private companies in numerous industries. He also provided Assurance Services focusing on High Technology companies. Amit is a Certified Public Accountant in Israel, and he holds a BA, Magna Cum Laude, in Business Administration and Accounting from the College of Management and an MBA, Magna Cum Laude, from Tel Aviv University.

## Investment focus

### Industry

| Industry | Investments | Share |
| --- | --- | --- |
| Eyewear | 1 | 100% |
| Fashion | 1 | 100% |
| E-Commerce | 1 | 100% |

## Investments

| Company | Description | Amount | Stage | Date | Website |
| --- | --- | --- | --- | --- | --- |
| GlassesUSA | GlassesUSA is one of the leading online retailers of prescription eyeglasses and eye wear accessories. The company has grown to become one of the most recognized brands in the online eye wear industry. Internet Retailer Magazine named GlassesUSA to its Second-500 list, highlighting the companies achievements in growing to become one of the largestonline retailers and rising stars of the e-commerce industry. GlassesUSA owes its success in large part to the level of service it provides its customers. IN an industry where people purchase eyeglasses about once every two years, GlassesUSA has an unprecedented 30% returning customer rate. | $12.5M | Series B |  |  |

1 of 1 investments shown.

## About Cerca Partners

VC Fund · Ra'anana, Israel

A leading follow-on VC fund with a sustainable advantage of unique insights and access to the best Israeli startup investment opportunities.

5 contacts available at Cerca Partners.

| Name | Title | Profile |
| --- | --- | --- |
| Amit Ashkenazi | Venture Partner | https://shizune.co/investors/profile/amit-ashkenazi |
| Haleli Barath | Co-Founder & General Partner | https://shizune.co/investors/profile/haleli-barath |
| Itzik Lev | Co-Founder & General Partner | https://shizune.co/investors/profile/itzik-lev |
| Nir Falevich | Principal | https://shizune.co/investors/profile/nir-falevich-d958 |
| Ofer Katz | Co-Founder & General Partner | https://shizune.co/investors/profile/ofer-katz-6468 |

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## FAQ

### What does Amit Ashkenazi invest in?

Amit Ashkenazi invests primarily in Eyewear, Fashion and E-Commerce startups, most often at Series B stage. Most of the 1 investments tracked by Shizune back companies in United States. The Investment Focus section breaks down every industry, stage and country in the portfolio.

### Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Aug 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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