# Alex McWhirter

> Alex McWhirter is a seed investor at Finance Yorkshire backing Information Technology. See 18 investments, check sizes, portfolio. Updated Aug 2026.

- Type: Angel Investor
- Fund: [Finance Yorkshire](https://shizune.co/investors/profile/finance-yorkshire)
- Location: Barnsley, United Kingdom
- Total investments: 18
- Last investment: Jul 2026
- Lead investor: 94%
- Last updated: Aug 2026
- LinkedIn: https://www.linkedin.com/in/alex-mcwhirter-97800a1b7
- X (Twitter): https://twitter.com/alexjmcwhirter

Alex McWhirter is a seed investor at Finance Yorkshire in Barnsley focused on Information Technology and Artificial Intelligence. Alex McWhirter is Chief Executive of Finance Yorkshire, the £90m fund for growing businesses across Yorkshire and the Humber.Alex works closely with the Finance Yorkshire Board and Fund Managers to provide much needed investment to SME's across Yorkshire and the Humber region, as well as developing further access to finance and businesssupport services for businesses.Alex has been Assistant Director of Business at Yorkshire Forward since 2001.During that time Alex has been responsible for Access to Finance, which includes Finance and Investment Readiness initiatives, Grant for Business Investment, Grant for Research and Development, the Rural Development Programme for England.

## Investment focus

### Industry

| Industry | Investments | Share |
| --- | --- | --- |
| Information Technology | 3 | 17% |
| Artificial Intelligence | 3 | 17% |
| Music | 2 | 11% |
| Software | 2 | 11% |
| Health Care | 2 | 11% |

46 industries tracked in total.

### Stage

| Stage | Investments | Share |
| --- | --- | --- |
| Seed | 8 | 44% |
| Venture - Series Unknown | 6 | 33% |
| Funding Round | 2 | 11% |
| Pre-Seed | 1 | 6% |

### Country

| Country | Investments | Share |
| --- | --- | --- |
| United Kingdom | 13 | 72% |
| United States | 1 | 6% |

## Investments

| Company | Description | Amount | Stage | Date | Website |
| --- | --- | --- | --- | --- | --- |
| GREENHOUSE OS LTD | Greenhouse OS develops CRM software for estate and letting agents that centralises prospecting, valuations, listings, messaging, and sales progression. The platform is built on Salesforce and allows agencies to configure workflows, data structures, and user interfaces to match their own processes. It supports intelligent prospecting using propertyownership and on-market data, as well as AI-driven conversations that can qualify leads and book valuations. Greenhouse OS includes tools for managing listings, handling inbound enquiries across channels, and tracking sales progression milestones and chains. It also offers flexible fees functionality, automated commission management, and integration with payment providers. The system is designed to replace multiple separate tools with a configurable operating environment for agency teams. | $1.2M | Seed | Jul 07, 2026 |  |
| Envoke | Envoke virtual demo technology assists employees across the organization in qualifying sales leads, training staff, and providing worldwide assistance to maintenance teams. | $2.2M | Seed | May 12, 2026 |  |
| Sticks & Glass | Sticks & Glass offers in person and remote facilities for live and post production. | $334.5K | Venture - Series Unknown | Dec 15, 2025 |  |
| Supply Chain In-Sites | Supply Chain In-Sites employs data collecting and artificial intelligence to identify supply chain issues faster and encourage best practices. | $671.5K | Seed | Jun 17, 2025 |  |
| Envoke | Envoke virtual demo technology assists employees across the organization in qualifying sales leads, training staff, and providing worldwide assistance to maintenance teams. | $1.3M | Seed | May 19, 2025 |  |
| HyperFinity | HyperFinity is the missing link in the modern data stack. It's a decision intelligence layer that enables retailers to capitalise on the promise of data and AI. Through a user friendly UI, we put the power in the hands of any retail decision maker, massively democratising access to data and AI. Our platform is used by major retailers to makeprofitable marketing, retail media, merchandising, pricing, and supply chain decsions. |  | Venture - Series Unknown | Apr 16, 2025 |  |
| Bombiix | Bombiix's software solutions tailored for professionals involved in product development, highlighting three core features: the ability to manage the entire product lifecycle, automate Digital Product Passports to enhance efficiency, and unify product information through an automated Product Information Management (PIM) system. | $693.9K | Venture - Series Unknown | Apr 03, 2025 |  |
| Pure Energy Music | Pure Energy Music is the perfect exercise music application. Discover the ideal soundtrack for any exercise with a music streaming app designed by fitness specialists for fitness professionals. | $621.2K | Venture - Series Unknown | Jan 30, 2025 |  |
| We Power Your Car | We Power Your Car is a company that provides charging for electric vehicles. | $995.6K | Seed | Oct 01, 2024 |  |
| Music Factory Entertainment Group | Music Factory Entertainment Group is a music and media company that works in the music, events, and education sectors. | $1.3M |  | Jul 26, 2023 |  |

10 of 18 investments shown.

## Co-investors
- [NPIF – Mercia Equity Finance](https://shizune.co/investors/profile/mercia-equity-finance) — VC Fund, 4 deals together
- [Calm/Storm VC](https://shizune.co/investors/profile/calm-storm-ventures) — VC Fund, 2 deals together
- [Deeptech Labs](https://shizune.co/investors/profile/deeptech-labs) — VC Fund, 2 deals together
- [DigitalHealth.London Accelerator](https://shizune.co/investors/profile/digitalhealth-london-accelerator) — VC Fund, 2 deals together
- [Sauce Consultants](https://shizune.co/investors/profile/sauce-consultants) — VC Fund, 2 deals together
- [Stanford Angels of the United Kingdom](https://shizune.co/investors/profile/stanford-angels-of-the-united-kingdom) — VC Fund, 2 deals together

## About Finance Yorkshire

VC Fund · Barnsley, United Kingdom

Finance Yorkshire is an investments company that provides seedcorn, loan and equity linked investments. At the start of 2017, Finance Yorkshire received funds from the Sheffield and Leeds City Regions to invest until the Northern Powerhouse Investment Fund (NPIF) was operational. NPIF was launched in February 2017. Please click here for detailsFinance Yorkshire provides seedcorn, loan and equity linked investments, specifically to help small and medium sized businesses meet the gaps in the market for the funding they need for growth and development. Finance Yorkshire has been developed as a European JEREMIE* initiative and is capitalised by grants from UK Government, European Regional Development Fund and finance from the European Investment Bank. (*JEREMIE stands for Joint European Resources for Micro to medium Enterprises)Finance Yorkshire is supported by the Regional Growth Fund (RGF). The RGF has supported eligible projects and programmes raising private sector investment to create economic growth and lasting employment. It has invested £2.7 billion to help businesses in England to grow; and is expected to create or safeguard over 557,000 jobs by the mid 2020s.

5 contacts available at Finance Yorkshire.

| Name | Title | Profile |
| --- | --- | --- |
| Alex McWhirter | Chief Executive | https://shizune.co/investors/profile/alex-mcwhirter |
| Ekanem Archibong | Finance Manager | https://shizune.co/investors/profile/ekanem-archibong |
| Graham Davies | Investment Director - Seedcorn Fund | https://shizune.co/investors/profile/graham-davies-2 |
| Ian Kelly | Director | https://shizune.co/investors/profile/ian-kelly |
| James Newman | Chairman | https://shizune.co/investors/profile/james-newman |

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## FAQ

### What does Alex McWhirter invest in?

Alex McWhirter invests primarily in Information Technology, Artificial Intelligence and Music startups, most often at Seed and Venture - Series Unknown stage. Most of the 18 investments tracked by Shizune back companies in United Kingdom. The Investment Focus section breaks down every industry, stage and country in the portfolio.

### When did Alex McWhirter last invest?

The most recent investment recorded for Alex McWhirter closed in Jul 2026. Shizune tracks 18 investments in total for this profile, including round sizes, stages and portfolio companies, all sourced from confirmed public funding rounds and refreshed monthly.

### Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Aug 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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