# AJ Capital Partners

> AJ Capital Partners is a VC fund in Seoul backing Sports, Software and Marketing. See 4 investments, check sizes, portfolio. Updated Sep 2026.

- Type: VC Fund
- Location: Seoul, South Korea
- Total investments: 4
- Last investment: Oct 2020
- Lead investor: 25%
- Last updated: Sep 2026
- Website: https://ajcapitalpartners.co.kr

AJ Capital Partners is a VC fund in Seoul focused on Sports and Software. AJ Capital Partners invests in businesses that develop new technologies or apply to commercialize them. AJ Capital Partners is a financial service that carries out investment, financing, and establishment and operation of new technology investment associations.

## Round sizes

| Stage | Round size |
| --- | --- |
| Series A | $1.8M–$8.9M |

## Investment focus

### Industry

| Industry | Investments | Share |
| --- | --- | --- |
| Sports | 1 | 25% |
| Software | 1 | 25% |
| Marketing | 1 | 25% |
| Consulting | 1 | 25% |
| Advertising | 1 | 25% |

12 industries tracked in total.

### Stage

| Stage | Investments | Share |
| --- | --- | --- |
| Series A | 2 | 50% |
| Seed | 1 | 25% |
| Private Equity | 1 | 25% |

## Investments

| Company | Description | Amount | Stage | Date | Website |
| --- | --- | --- | --- | --- | --- |
| 3i | 3i Inc. is a South Korean company based in Seoul. Founded in 2017, 3i imagines and invents innovative yet intuitive software and hardware solutions to inspire individuals and companies to achieve their own digital transformation, challenge the status quo, and get creative. | $1.5M | Seed | Oct 15, 2020 |  |
| House of Rebels | House of Rebels is an IP-commerce group holding culture-based media and brands. | $1.8M | Series A | Sep 25, 2019 |  |
| WAGTI | WAGTI provides marketing solutions to sports federations or leagues. | $8.9M | Series A | Dec 18, 2018 |  |
| Dining Code | Diningcode (다이닝코드) is an online search portal that analyzes big data to help users find restaurants in their vicinity. |  | Private Equity | Jul 30, 2018 |  |

4 of 4 investments shown.

## Co-investors
- [Forest Partners](https://shizune.co/investors/profile/forest-partners) — VC Fund, 1 deal together
- [Insight Equity Partners](https://shizune.co/investors/profile/insight-equity-partners) — VC Fund, 1 deal together
- [KB Securities](https://shizune.co/investors/profile/kb-securities) — VC Fund, 1 deal together
- [Korea Technology Finance Corporation](https://shizune.co/investors/profile/korea-technology-finance-corporation) — VC Fund, 1 deal together
- [Maple Investment Partners](https://shizune.co/investors/profile/maple-investment-partners) — VC Fund, 1 deal together
- [Mirae Asset Venture Investment](https://shizune.co/investors/profile/mirae-asset-venture-investment) — VC Fund, 1 deal together

## Similar investors

### Similar industry
- [1745 Ventures](https://shizune.co/investors/profile/bertelsmann-digital-media-investments) — VC Fund
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### Similar stage
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### Similar country
- [Korea Credit Guarantee Fund](https://shizune.co/investors/profile/korea-credit-guarantee-fund) — VC Fund
- [Strong Ventures](https://shizune.co/investors/profile/strong-ventures) — VC Fund
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## Featured in investor lists
- [Media (entertainment) Investors in South Korea](https://shizune.co/investors/media-entertainment-investors-south-korea)
- [Media (entertainment) VC Funds in South Korea](https://shizune.co/investors/media-entertainment-vc-funds-south-korea)
- [Digital Media Investors in South Korea](https://shizune.co/investors/digital-media-investors-south-korea)
- [Digital Media VC Funds in South Korea](https://shizune.co/investors/digital-media-vc-funds-south-korea)
- [Sports Investors in South Korea](https://shizune.co/investors/sports-investors-south-korea)
- [Sports VC Funds in South Korea](https://shizune.co/investors/sports-vc-funds-south-korea)

## FAQ

### What does AJ Capital Partners invest in?

AJ Capital Partners invests primarily in Sports, Software and Marketing startups, most often at Series A and Seed stage. Most of the 4 investments tracked by Shizune back companies in South Korea. The Investment Focus section breaks down every industry, stage and country in the portfolio.

### What is AJ Capital Partners's check size?

AJ Capital Partners typically joins rounds of $1.8M–$8.9M at Series A. These ranges are 10th–90th percentile round sizes calculated from confirmed public funding rounds, so they are a realistic guide to the rounds AJ Capital Partners participates in.

### When did AJ Capital Partners last invest?

The most recent investment recorded for AJ Capital Partners closed in Oct 2020. Shizune tracks 4 investments in total for this profile, including round sizes, stages and portfolio companies, all sourced from confirmed public funding rounds and refreshed monthly.

### Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Sep 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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