# Adventure Capital

> Adventure Capital is a VC fund in Calgary backing Software and FinTech. See 10 investments, check sizes, portfolio and contact details. Updated Aug 2026.

- Type: VC Fund
- Location: Calgary, Canada
- Total investments: 10
- Last investment: May 2022
- Lead investor: 10%
- Last updated: Aug 2026
- LinkedIn: https://www.linkedin.com/company/adventure-capital
- Website: http://www.adventurecapital.ca

Adventure Capital is a venture capital firm that invests in mobile, information technology, and media sectors. It is an active angel investor whose investments are a combination of personal capital and energy. The firm envisions building a stable of businesses that have the ambition and pedigree to become global leaders.

## Contacts

5 contacts available for Adventure Capital. Shizune tracks 2 team members at Adventure Capital. Sign up free to unlock them: https://app.shizune.co/sign-up/investor-profiles/find-team-emails/adventure-capital-2?utm_source=investor_profile

## Round sizes

| Stage | Round size |
| --- | --- |
| Seed | $939k–$2.6M |

## Investment focus

### Industry

| Industry | Investments | Share |
| --- | --- | --- |
| Software | 3 | 30% |
| FinTech | 2 | 20% |
| Machine Learning | 2 | 20% |
| Artificial Intelligence | 2 | 20% |
| Fuel | 1 | 10% |

27 industries tracked in total.

### Stage

| Stage | Investments | Share |
| --- | --- | --- |
| Seed | 6 | 60% |
| Venture - Series Unknown | 2 | 20% |
| Pre-Seed | 1 | 10% |
| Series A | 1 | 10% |

### Country

| Country | Investments | Share |
| --- | --- | --- |
| Canada | 8 | 80% |
| United States | 1 | 10% |

## Team

| Name | Title | Investments | Profile |
| --- | --- | --- | --- |
| Brian Craig | Principal | 5 | https://shizune.co/investors/profile/brian-craig-2 |
| Shelley Kuipers | Co-Founder | 5 | https://shizune.co/investors/profile/shelley-kuipers |

## Investments

| Company | Description | Amount | Stage | Date | Website |
| --- | --- | --- | --- | --- | --- |
| Haloo | Navigating the trademark search and registration process can be daunting and onerous for business owners and entrepreneurs. Heirlume is the first self-serve online trademark search and registration platform that integrates sophisticated legal thinking with technology. We make the complex trademark search and registration process fast, accurate,trusted and affordable for entrepreneurs and enterprise/e-com partners. Our search tool instantly runs the country-specific legal tests (i.e., “likelihood of confusion”) and performs lawyer analysis. Intelligent search algorithms provide an at-a-glance opinion of registerability (conflicts, descriptiveness, obscenity), displayed in simple visuals. Distilling the multiple data sets involved with drafting a trademark application requires time-consuming legal analysis. Our machine learning auto-suggest trademark application builder performs the lawyer work and removes room for error. While our first go to market strategy will target SME individual users, we see huge potential in expanding our market reach through key B2B partnerships as an upsell/add-on to a domain purchase (GoDaddy), or store set-up (Shopify or Amazon). Ultimately, we believe we can make trademark registration quick, easy and affordable, similar to the experience of registering a domain. | $2.3M | Seed | May 16, 2022 |  |
| Samdesk | SAM turns unstructured social media into actionable insight and awareness. It also operates a social media management platform for newsrooms. The company allows newsrooms to curate, collaborate, search, annotate, verify, and process around social content, as well as publish and tell stories with social content.When the unexpected occurs, everysecond count - millions of dollars are often lost in just the first few minutes after an emergency. Having accurate and relevant data on the location and impact of an emergency event as it unfolds is of paramount importance to those in corporate security, public safety, and emergency response. However, obtaining this information using traditional news media and data analysts is expensive, slow, and prone to error. SAM Inc. has developed a novel tool which utilizes artificial intelligence (AI) to detect the location of emergency events based on social media chatter. Their proprietary algorithm scans millions of social media posts to detect events such as fire, flooding, tornado, or terrorist attacks, at their earliest stages based on unstructured social media chatter. Following the detection of an event, we use AI and Natural Language Processing (NLP) to verify the source and triangulate location. This information is then provided to decision-makers so they can take appropriate action quickly and monitor the situation as it unfolds in time and space, minimizing the impact on business operations and risk to personnel. When the unexpected happens, every second counts and SAM provides minutes. SAM was founded in 2013 and is headquartered in Edmonton, AB, Canada. | $10.6M | Series A | Sep 29, 2021 |  |
| ReUpp | ReUpp gives customers seamless post-purchase liquidity on their purchases while creating the ultimate conversion and retention tool for brands all in the name of circular sustainability. |  | Pre-Seed | Mar 01, 2021 |  |
| Joni | joni is meeting customers where they are - at school, at work, online, at retailers, at home and in the community. 21st-century period care that is radically transparent, different on purpose and unapologetically inclusive. |  | Seed | Jan 01, 2021 |  |
| Samdesk | SAM turns unstructured social media into actionable insight and awareness. It also operates a social media management platform for newsrooms. The company allows newsrooms to curate, collaborate, search, annotate, verify, and process around social content, as well as publish and tell stories with social content.When the unexpected occurs, everysecond count - millions of dollars are often lost in just the first few minutes after an emergency. Having accurate and relevant data on the location and impact of an emergency event as it unfolds is of paramount importance to those in corporate security, public safety, and emergency response. However, obtaining this information using traditional news media and data analysts is expensive, slow, and prone to error. SAM Inc. has developed a novel tool which utilizes artificial intelligence (AI) to detect the location of emergency events based on social media chatter. Their proprietary algorithm scans millions of social media posts to detect events such as fire, flooding, tornado, or terrorist attacks, at their earliest stages based on unstructured social media chatter. Following the detection of an event, we use AI and Natural Language Processing (NLP) to verify the source and triangulate location. This information is then provided to decision-makers so they can take appropriate action quickly and monitor the situation as it unfolds in time and space, minimizing the impact on business operations and risk to personnel. When the unexpected happens, every second counts and SAM provides minutes. SAM was founded in 2013 and is headquartered in Edmonton, AB, Canada. | $2.5M | Seed | May 01, 2020 |  |
| ZayZoon | ZayZoon is the developer of an earned wage access platform that helps employees get paid on demand and reduces financial stress. The company's technology allows employees to access their earned money before payday. |  | Venture - Series Unknown | May 01, 2020 |  |
| Provision Analytics | Provision Analytics creates practical and precise software for food processors and manufacturers. Its software package automates food safety processes, greatly reducing time spent on data input and recall procedures; this data links granular process data with production results, generating analytics that reduces food loss and quality deviations. | $1.5M | Seed | Apr 14, 2020 |  |
| SalonScale Technology | SalonScale Technology is created by stylists, for stylists, the female-led company launched in 2018 and has gained a platform of over 1000 users within North America, and growing rapidly. By providing smart technology solutions and digital tools to help salons succeed. |  | Venture - Series Unknown | Feb 21, 2020 |  |
| Virtual Gurus | Virtual Gurus is a talent marketplace that leverages proprietary technology to match organizations with highly skilled Canadian and American virtual assistants. Our remote team of skilled virtual assistants does it all, from bookkeeping and marketing to data entry and administrative support. Whether your organization needs a dedicated assistant,special project support or help with occasional tasks, we’re your people. | $938.5K | Seed | Feb 10, 2020 |  |
| Fillip Fleet | Fillip is a digital fuel and expense management solution that gives businesses full control over vehicle-related spending. Fillip's modern payment platform allows businesses to fuel up anywhere, monitor purchases in real-time, and streamline bookkeeping - making operations more efficient and cost effective. |  | Seed | Feb 01, 2020 |  |

10 of 10 investments shown.

## Co-investors
- [The 51 Ventures](https://shizune.co/investors/profile/the-51-ventures) — VC Fund, 2 deals together
- [2 Punks Capital](https://shizune.co/investors/profile/2-punks-capital) — VC Fund, 1 deal together
- [Accelerate Fund](https://shizune.co/investors/profile/accelerate-fund) — VC Fund, 1 deal together
- [Backbone Angels](https://shizune.co/investors/profile/backbone-angels) — VC Fund, 1 deal together
- [Broad Street Bulls](https://shizune.co/investors/profile/broad-street-bulls) — VC Fund, 1 deal together
- [Builders VC](https://shizune.co/investors/profile/builders) — VC Fund, 1 deal together

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## Featured in investor lists
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## FAQ

### What does Adventure Capital invest in?

Adventure Capital invests primarily in Software, FinTech and Machine Learning startups, most often at Seed and Venture - Series Unknown stage. Most of the 10 investments tracked by Shizune back companies in Canada. The Investment Focus section breaks down every industry, stage and country in the portfolio.

### What is Adventure Capital's check size?

Adventure Capital typically joins rounds of $939k–$2.6M at Seed. These ranges are 10th–90th percentile round sizes calculated from confirmed public funding rounds, so they are a realistic guide to the rounds Adventure Capital participates in.

### How do I contact Adventure Capital?

Public channels for Adventure Capital include LinkedIn and the website linked on this profile. For a verified work email and phone number, create a free Shizune account — contact data is searched across 20+ sources and validated before delivery, so your outreach lands in the right inbox.

### Who are the partners at Adventure Capital?

The team at Adventure Capital includes Brian Craig (Principal) and Shelley Kuipers (Co-Founder). The Team section lists each member with their title, investment count and links.

### Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Aug 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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