# Advantage Partners

> Advantage Partners is a VC fund in Tokyo backing FinTech and Marketing. See 7 investments, check sizes, portfolio and contact details. Updated Aug 2026.

- Type: VC Fund
- Location: Tokyo, Japan
- Total investments: 7
- Last investment: Mar 2025
- Lead investor: 29%
- Last fund: May 2018
- Last updated: Aug 2026
- LinkedIn: https://in.linkedin.com/company/advantage-partners
- Website: http://www.advantagepartners.com/en/

Advantage Partners is a Private Equity investment firm in Japan that represents over JPY360 billion in capital provided by domestic Japanese and global institutional investors. Advantage Partners Inc. was founded in 1992 and is based in Tokyo, Japan.

## Contacts

5 contacts available for Advantage Partners. Shizune tracks 1 team members at Advantage Partners. Sign up free to unlock them: https://app.shizune.co/sign-up/investor-profiles/find-team-emails/advantage-partners-2?utm_source=investor_profile

## Investment focus

### Industry

| Industry | Investments | Share |
| --- | --- | --- |
| FinTech | 1 | 14% |
| Marketing | 1 | 14% |
| Health Care | 1 | 14% |
| Hospitality | 1 | 14% |
| Restaurants | 1 | 14% |

12 industries tracked in total.

### Stage

| Stage | Investments | Share |
| --- | --- | --- |
| Seed | 2 | 29% |
| Funding Round | 1 | 14% |
| Private Equity | 1 | 14% |
| Post-IPO Equity | 1 | 14% |

### Country

| Country | Investments | Share |
| --- | --- | --- |
| India | 1 | 14% |
| Japan | 1 | 14% |
| France | 1 | 14% |
| Singapore | 1 | 14% |
| United States | 1 | 14% |

## Team

| Name | Title | Investments | Profile |
| --- | --- | --- | --- |
| Katsuya Baba | Partner & Chief Administrative Officer | 0 | https://shizune.co/investors/profile/katsuya-baba-8b02 |

## Investments

| Company | Description | Amount | Stage | Date | Website |
| --- | --- | --- | --- | --- | --- |
| GravitHy | GravitHy is a sustainable iron and steel company focused on decarbonizing steel production through low CO₂ Direct Reduced Iron (DRI) and renewable hydrogen technologies. They aim to lead a green industrial revolution by significantly reducing the carbon footprint of the steel industry. | $64.4M |  | Mar 26, 2025 |  |
| GravitHy | GravitHy is a sustainable iron and steel company focused on decarbonizing steel production through low CO₂ Direct Reduced Iron (DRI) and renewable hydrogen technologies. They aim to lead a green industrial revolution by significantly reducing the carbon footprint of the steel industry. | $64.4M |  | Mar 26, 2025 |  |
| AndesInfra Solutions | The AndesInfra Platform, Processes, and End-to-End Ownership provide an unrivaled Product + Service Offering. Customize materials, brands, and design possibilities while receiving the best production, installation, and after-sales services. | $1M | Seed | Jul 12, 2023 |  |
| Swirepay | Swirepay is a global payments platform that provides businesses everything from payments, invoicing to lending in one place to automate bookkeeping and improve cashflow. Swirepay's B2B ecosystem provides SMEs access to working capital from marketplace of lenders against purchase orders and invoices from credible enterprise buyers usingSwirepay. | $1.1M | Seed | Jan 31, 2023 |  |
| Swirepay | Swirepay is a global payments platform that provides businesses everything from payments, invoicing to lending in one place to automate bookkeeping and improve cashflow. Swirepay's B2B ecosystem provides SMEs access to working capital from marketplace of lenders against purchase orders and invoices from credible enterprise buyers usingSwirepay. | $1.1M | Seed | Jan 31, 2023 |  |
| Saint Marc | Saint Marc provides food and beverage services. The company offers services that include restaurants, cafes, and franchise chain systems. The company provides services for events and birthday parties. | $64.3M | Post-IPO Equity | May 24, 2021 |  |
| Pharmaforte | Pharmaforte is a marketing and distribution partner for quality pharmaceutical and healthcare products. |  | Private Equity | Jan 15, 2021 |  |

7 of 7 investments shown.

## Co-investors
- [Titan Capital](https://shizune.co/investors/profile/titan-capital) — VC Fund, 3 deals together
- [Ecolab](https://shizune.co/investors/profile/ecolab) — VC Fund, 2 deals together
- [ENGIE New Ventures](https://shizune.co/investors/profile/engie-new-ventures) — VC Fund, 2 deals together
- [ICICI Bank](https://shizune.co/investors/profile/icici-bank) — VC Fund, 2 deals together
- [EIT InnoEnergy](https://shizune.co/investors/profile/kic-innoenergy) — VC Fund, 2 deals together
- [Marcegaglia](https://shizune.co/investors/profile/marcegaglia) — VC Fund, 2 deals together

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## FAQ

### What does Advantage Partners invest in?

Advantage Partners invests primarily in FinTech, Marketing and Health Care startups, most often at Seed and Funding Round stage. Most of the 7 investments tracked by Shizune back companies in India. The Investment Focus section breaks down every industry, stage and country in the portfolio.

### How do I contact Advantage Partners?

Public channels for Advantage Partners include LinkedIn and the website linked on this profile. For a verified work email and phone number, create a free Shizune account — contact data is searched across 20+ sources and validated before delivery, so your outreach lands in the right inbox.

### Who are the partners at Advantage Partners?

The team at Advantage Partners includes Katsuya Baba (Partner & Chief Administrative Officer). The Team section lists each member with their title, investment count and links.

### Is Shizune's investor data accurate?

Yes — every stat on this profile is calculated from confirmed public funding rounds monitored across hundreds of sources since 2020. This profile was last refreshed in Aug 2026 and is updated monthly. Spotted something off? Use the “Suggest an edit” link near the top of the page.

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