# Top 50 Fitness Startup Investors in United Kingdom in June 2026

## Passion Capital
- Type: VC Fund
- Location: London, England, United Kingdom
- Relevant deals: 8
- Stages: Seed, Series A, Series B
- Focus: Software, FinTech, Financial Services

Passion Capital is a partnership of entrepreneurs and operators who are applying our experiences to helping founders and early-stage teams build great digital media/technology companies. We are committed to fostering an ecosystem of technology, collaboration and executional excellence in Europe, and we believe that the criticaldifferentiator and key asset of a successful business is the passion and ability of its founders. We take pride in the calibre and success of all of our founders and teams including but nowhere near limited to GoCardless, Tray.io, Mendeley, Digital Shadows, Adzuna, Smarkets, Ravelin, Tide, Marshmallow, Butternut Box, PolyAI, Lendable and Monzo Bank

## Northstar Ventures
- Type: VC Fund
- Location: Newcastle Upon Tyne, Newcastle upon Tyne, United Kingdom
- Relevant deals: 7
- Stages: Seed, Series A
- Focus: Software, Health Care, E-Commerce

Northstar Ventures invests venture capital in early and later stage, high growth companies tackling global challenges, focusing on climate tech and healthy ageing.

## Mercia Fund Managers
- Type: VC Fund
- Location: Henley In Arden, Warwickshire, United Kingdom
- Relevant deals: 6
- Stages: Seed, Series A
- Focus: Software, Health Care, Biotechnology

Mercia Asset Management provides equity and debt to UK businesses with growth ambition. We are your investment partners from scale-up to exit.

## JamJar Investments
- Type: VC Fund
- Location: London, England, United Kingdom
- Relevant deals: 6
- Stages: Seed, Series A
- Focus: E-Commerce, Health Care, Food and Beverage

We love, help & invest in early-stage consumer brands.

## Firestartr
- Type: VC Fund
- Location: London, England, United Kingdom
- Relevant deals: 5
- Stages: Seed, Series A
- Focus: Software, FinTech, Financial Services

Firestartr helps the most promising digital entrepreneurs take their companies from seed stage to Series A and beyond. Beyond providing capital, they draw on their entrepreneurial successes and senior operational experience with leading technology companies to support sustainable growth in their portfolio. Their deep domain expertise, combinedwith an unrivalled network of advisors, enable us to make meaningful connections at the right time and propel companies with hands-on support.

## SOSV
- Type: VC Fund
- Location: Princeton, New Jersey, United States
- Relevant deals: 5
- Stages: Seed, Convertible Note, Pre-Seed
- Focus: Biotechnology, Health Care, Software

SOSV is a global, deep tech venture capital firm that operates the HAX and IndieBio startup development programs focused on human and planetary health. SOSV invests $500,000 in startups at their inception as they onboard either HAX or IndieBio for a 4-6 month period designed to accelerate the raise of their next institutional round. SOSV joins thelater rounds of HAX and IndieBio graduates.
HAX, based in a 35,000 sq ft facility in Newark, NJ, is equipped with machine tools, 3D printers, chemical, electrical and mechanical engineering labs, as well as on-staff engineering and design experts. SOSV's IndieBio has locations in NYC and San Francisco, both of which offer extensive services and facilities to founders including on-site BSL-2 labs, well equipped lab benches and hoods, and advanced lab equipment, such as chromatography equipment.

## Concentric
- Type: VC Fund
- Location: London, England, United Kingdom
- Relevant deals: 5
- Stages: Seed, Series A, Series B
- Focus: Financial Services, Software, Bitcoin

We partner with sector-defining founders across Europe to create new technologies that disrupt the status quo and solve the problems that matter.

## Business Growth Fund
- Type: VC Fund
- Location: London, England, United Kingdom
- Relevant deals: 4
- Stages: Series A, Private Equity
- Focus: Software, Health Care, Information Technology

BGF is the most active equity investor in the UK and Ireland, providing long-term, minority investment to growing companies.

## 24 Haymarket
- Type: VC Fund
- Location: London, England, United Kingdom
- Relevant deals: 4
- Stages: Seed, Series A
- Focus: Health Care, Software, Information Technology

24Haymarket is an investment network which included several highly-experienced private equity and venture capital investors, seasoned entrepreneurs, and senior operators. Investing up to £5 million in growth companies in the UK and Europe. They invested their own capital in direct alignment with entrepreneurs and actively support their growthagenda and join the board of the companies in which they invest. Since inception in 2011, 24Haymarket has invested in more than 50 high-growth businesses.

## StartUp Health
- Type: VC Fund
- Location: New York, New York, United States
- Relevant deals: 4
- Stages: Seed, Pre-Seed
- Focus: Health Care, Wellness, Medical

Organizing and investing in a global army of entrepreneurs committed to achieving health moonshots

## Deepbridge Capital
- Type: VC Fund
- Location: Chester, Cheshire, United Kingdom
- Relevant deals: 4
- Stages: Seed, Series A
- Focus: Health Care, Biotechnology, Medical

Deepbridge is a different kind of investment manager. They work closely with financial advisers and investors to design innovative products, ranging from investment in technology growth companies to asset-backed renewable energy projects. They also partner with innovative and committed management teams to help UK based companies realise theirpotential and become successful leading-edge businesses.

## Redrice Ventures
- Type: VC Fund
- Location: London, England, United Kingdom
- Relevant deals: 4
- Stages: Seed, Pre-Seed
- Focus: Fitness, Wellness, Health Care

We support Founders creating premium consumer brands, platforms and related tech solutions.

## AlbionVC
- Type: VC Fund
- Location: London, England, United Kingdom
- Relevant deals: 4
- Stages: Series A, Seed
- Focus: Software, Information Technology, Health Care

AlbionVC supports visionary founders and technologies with long-term capital and scale-up know-how. Founded in 1996, it was amongst the first to back leading global success stories such as Booking.com, Egress, Quantexa and Oviva. With £1bn in AUM and over 100 exits successfully realised, it funds venture breakthroughs that drive real outcomes forfounders, investors and society. AlbionVC is the technology investment arm of Albion Capital Group, which is authorised and regulated by the Financial Conduct Authority. For more information please visit: https://albion.vc/

## Ascension
- Type: VC Fund
- Location: London, England, United Kingdom
- Relevant deals: 3
- Stages: Seed, Pre-Seed
- Focus: Software, FinTech, Internet

Pre-seed and seed investors backing 300+ ambitious founders from day one.

## #adm ventures
- Type: VC Fund
- Location: Lugano, Ticino, Switzerland
- Relevant deals: 3
- Stages: Series A, Venture - Series Unknown
- Focus: Nutrition, Biotechnology, Sustainability

#adm ventures is an advisory firm focused on digital and tech companies. The firm delivers a full range of products and services that can assist entrepreneurs and companies with creating a successful online business presence.

## The FSE Group
- Type: VC Fund
- Location: Camberley, Surrey, United Kingdom
- Relevant deals: 3
- Stages: Seed, Debt Financing
- Focus: Software, Manufacturing, Information Technology

FSE C.I.C. is an independent not-for-profit Community Interest Company (C.I.C.) whose surpluses are reinvested in the business, rather than being driven by the need to maximise profit for shareholders and owners. FSE C.I.C. has a number of subsidiary companies to deliver its funds and services, which are collectively referred to as The FSE Group.All regulated activities are delivered through FSE Fund Managers Limited, which is authorised and regulated by the Financial Conduct Authority.

## Gregory O’Shea
- Type: Angel
- Relevant deals: 3
- Stages: Seed
- Focus: Sports, Fitness, Training

Gregory O’Shea

## Connect Ventures
- Type: VC Fund
- Location: London, England, United Kingdom
- Relevant deals: 3
- Stages: Seed, Series A, Pre-Seed
- Focus: Software, SaaS, FinTech

We've been investing in pre-seed and seed stage product companies since 2012, from our home in London.

## Samos Investments
- Type: VC Fund
- Location: London, England, United Kingdom
- Relevant deals: 3
- Stages: Seed, Series A, Pre-Seed
- Focus: E-Commerce, Health Care, Software

Samos Investments is a private equity investor with a focus on high-growth European businesses.Samos invests across a range of sectors including digital media, e-commerce, retail, financial services, energy and natural resources.Samos takes a proactive approach with its portfolio companies, working alongside many of the US and Europe’s topventure funds, family offices and private investors.The Samos Partners are also active angel/seed investors.

## Click Ventures
- Type: VC Fund
- Location: Hong Kong, Hong Kong Island, Hong Kong
- Relevant deals: 3
- Stages: Seed, Pre-Seed
- Focus: Software, Mobile, Financial Services

Click Ventures is a Seed to Series A venture capital firm investing in highly scalable technology startups across promising sectors.

## Puma Private Equity
- Type: VC Fund
- Location: London, England, United Kingdom
- Relevant deals: 3
- Stages: Private Equity, Series A
- Focus: Software, Internet, Consulting

We invest in businesses, providing capital, expertise & partnership to drive transformational change and enable scalable growth. Learn more.

## DN Capital
- Type: VC Fund
- Location: Menlo Park, California, United States
- Relevant deals: 3
- Stages: Series A, Series B, Seed
- Focus: Software, SaaS, E-Commerce

DN Capital is an early-stage venture capital firm that invests primarily in Europe and North America. The firm focuses on companies that plan to establish operations on both sides of the Atlantic, and strives to help its companies build international businesses. Founded in 2000, the company has operations in London and Silicon Valley. DN Capital’sprevious funds are top performers and the firm is one of the lead investors in companies such as Endeca (sold to Oracle), Shazam (one of the world’s leading mobile app), Auto1 (world's largest used car marketplace), Purplebricks (IPO London) and Quandoo (sold to Recruit).

## Nesta Impact Investments
- Type: VC Fund
- Location: London, England, United Kingdom
- Relevant deals: 3
- Stages: Seed, Series A
- Focus: Education, Health Care, SaaS

Nesta Impact Investments backs innovative businesses that focus on creating social and environmental good

## Eka Ventures
- Type: VC Fund
- Location: London, England, United Kingdom
- Relevant deals: 3
- Stages: Seed, Pre-Seed, Series A
- Focus: Logistics, Health Care, Software

Eka Ventures invests in late Seed/early Series A consumer technology companies that have a positive societal impact. This can be environmental (For example, reducing food waste) or social (For example, delivering elderly care)We are particularly fascinated with two business models:
Vertically integrated direct to consumer brands, includingthose that have a logistics aspect to them
Market networks
We also like companies that power the two business models above We believe in the power of founders to drive this change

## Stephanie Davis
- Type: Angel
- Relevant deals: 3
- Stages: Seed
- Focus: Sports, Fitness, Training

Stephanie Davis

## Felix Capital
- Type: VC Fund
- Location: London, England, United Kingdom
- Relevant deals: 3
- Stages: Series A, Series B, Seed
- Focus: E-Commerce, Food and Beverage, Health Care

A Venture Capital Firm for the creative class

## Angel Investment Network
- Type: VC Fund
- Location: London, England, United Kingdom
- Relevant deals: 3
- Stages: Seed, Angel, Pre-Seed
- Focus: Software, Information Technology, Health Care

The UK Angel Investment Network connects business entrepreneurs with Angel Investors.  Find an Investor for your business, or access a network of investment opportunities.

## Josh Patterson
- Type: Angel
- Relevant deals: 3
- Stages: Seed
- Focus: Sports, Fitness, Training

Josh Patterson

## Downing Ventures
- Type: VC Fund
- Location: London, England, United Kingdom
- Relevant deals: 3
- Stages: Seed, Series A
- Focus: Software, Health Care, Information Technology

The opportunity for institutional investors to access leading UK early stage healthtech businesses

## Boost VC
- Type: VC Fund
- Location: San Mateo, California, United States
- Relevant deals: 3
- Stages: Seed, Pre-Seed
- Focus: Software, Artificial Intelligence, Blockchain

Boost VC: The Pre-Seed Fund Making Sci-FI a Reality. Investing in crypto, virtual reality, augmented reality, AI, Ocean Tech, Space Tech, human augmentation, exoskeletons and more.

## Future Planet Capital
- Type: VC Fund
- Location: London, England, United Kingdom
- Relevant deals: 3
- Stages: Seed, Convertible Note
- Focus: Biotechnology, Health Care, Software

Brilliant Ideas. Brilliant People. Brilliant Minds.

## Northern Powerhouse Investment Fund
- Type: VC Fund
- Location: Sheffield, Sheffield, United Kingdom
- Relevant deals: 3
- Stages: Debt Financing, Seed
- Focus: Software, Manufacturing, Food and Beverage

Northern Powerhouse Investment Fund (NPIF) is an initiative launched by the government-owned British Business Bank.It is a key part of the government’s ‘Northern Powerhouse’ vision, which aims to end the historic North / South divide and create economic prosperity in the North of England on par with London and the South East.Thegovernment firmly believes that SMEs form the foundation of the region’s future growth. NPIF therefore aims to nurture regional entrepreneurship by providing investment and support for small and medium businesses between 2016 and 2021. NPIF's funding will support new and growing SMEs, create jobs and encourage and attract additional private sector investment.

## Mandeep Singh
- Type: Angel
- Location: London, England, United Kingdom
- Relevant deals: 3
- Stages: Seed, Pre-Seed, Series A
- Focus: Artificial Intelligence, Software, Information Technology

Mandeep Singh is an Angel investor at multiple firms. He previously was the founding CEO at Trouva. Mandeep Singh studied Physics at the University of Cambridge.

## Speedinvest
- Type: VC Fund
- Location: Vienna, Wien, Austria
- Relevant deals: 3
- Stages: Seed, Series A, Pre-Seed
- Focus: Software, FinTech, Financial Services

Speedinvest is a globally active European venture capital firm built on a simple belief: many move more.
From six offices across EMEA, our sector-focused investment teams back relentless founders from pre–Seed to Growth with long-term conviction, providing day-one access to our global network of corporate customers, experts, industry leaders, andtop-tier follow-on investors to scale smarter and faster.
Building lasting companies like Bitpanda (Austria), Moove (Nigeria), Gigs (U.S.), Tide (UK), ARX Robotics (Germany), Wayflyer (Ireland), GoStudent (Austria), Seqera Labs (Spain), and Cylib (Germany) — together.
Big ideas may start with one. But scaling and winning take The Power of More.

## Development Bank of Wales
- Type: VC Fund
- Location: Cardiff, Cardiff, United Kingdom
- Relevant deals: 3
- Stages: Seed, Debt Financing
- Focus: Software, Health Care, Biotechnology

Development Bank of Wales is an independent company, providing commercial funding to Welsh SMEs. They invests private and public funds, including EU funds.

## Wild Blue Cohort
- Type: VC Fund
- Location: London, England, United Kingdom
- Relevant deals: 2
- Stages: Seed, Angel, Series A
- Focus: Health Care, Apps, E-Commerce

All about cheating in relationship

## Recharge Capital
- Type: VC Fund
- Location: New York, New York, United States
- Relevant deals: 2
- Stages: Seed, Series A, Series B
- Focus: FinTech, Financial Services, Health Care

Recharge Capital invests capital and operating resources in technology and business solutions that energize the development of high-potential sectors.

## Wisdom Ventures
- Type: VC Fund
- Location: San Francisco, California, United States
- Relevant deals: 2
- Stages: Seed, Series A
- Focus: Health Care, Wellness, Software

Advancing Tech-Enabled Wellbeing

## Oxford Capital
- Type: VC Fund
- Location: Oxford, Oxfordshire, United Kingdom
- Relevant deals: 2
- Stages: Seed, Series A
- Focus: Software, Health Care, Biotechnology

Helping individuals and institutions invest in Venture Capital, Infrastructure and Media companies since 1999.

## Andy Phillipps
- Type: Angel
- Location: London, England, United Kingdom
- Relevant deals: 2
- Stages: Seed, Series A
- Focus: Software, Travel, E-Commerce

Andy Phillipps is the Advisor, IC and Venture Partner at IQ Capital.

## NVM Private Equity
- Type: VC Fund
- Location: Newcastle Upon Tyne, Newcastle upon Tyne, United Kingdom
- Relevant deals: 2
- Stages: Private Equity, Series A
- Focus: Software, Information Technology, SaaS

NVM Private Equity Limited is an independently-owned firm of venture capital managers with over 20 years experience of investing in UK businesses. They manage five investment funds, four of which are Venture Capital Trusts (VCTs) and their funds under management exceed £175 million.They are a long-established investor focused on the UK regions,primarily targeting small management buy-outs and growth investment in businesses that are led by high quality incumbent management teams.They have a wide range of skills, interests and backgrounds. That means they bring a thorough and rounded approach to the investment process. They live and work in the UK regions, so are entrenched within their local business communities.

## Luminous Ventures
- Type: VC Fund
- Location: London, England, United Kingdom
- Relevant deals: 2
- Stages: Seed, Series A
- Focus: Health Care, Software, Artificial Intelligence

Luminous Ventures is a London-based VC fund investing in Deep Tech with a focus on the application of innovative technologies to healthcare, life science, nutrition, food and agriculture. Investing at Seed and Series A, Luminous has backed companies in Europe and North America.

## CircleRock Capital
- Type: VC Fund
- Location: Dublin, Dublin, Ireland
- Relevant deals: 2
- Stages: Series A, Seed, Pre-Seed
- Focus: Software, Financial Services, FinTech

CircleRock Capital aim to be the leading European, multi-stage co-investor of choice for exceptional technology companies, investing primarily in Seed, Series A and Series B opportunities.We invest alongside the leading global VC firms, so that founders can have both a leading VC and us on their cap table. We don’t lead deals and we don’t takeboard seats.Our ticket sizes range from €500k to €5 million +.Our LP’s include exited entrepreneurs, leaders at global tech companies, venture-backed founders, family offices, leading angels, CEO’s & board members of public companies.We fight to win allocation based on our reputation for fundraising expertise and our valuable network – consisting of both commercial customers and access to our global network of industry leaders.CircleRock Capital have a successful history as both Investors and Operators. Conor was previously nominated for both UK Angel Investor of the Year and Exit of the Year. Barry built FCA regulated fintech Clear Treasury from inception to a multi-million pound turnover business, with over 2,500 clients across all industry sectors, exiting in 2020.Offices in Dublin and London.Are you an Angel Investor or Family Office? Sign up here to receive our curated deal flow:https://www.circlerockcapital.com/investor-registration

## Venrex
- Type: VC Fund
- Location: London, England, United Kingdom
- Relevant deals: 2
- Stages: Seed, Pre-Seed, Series A
- Focus: E-Commerce, Fashion, Software

Venrex Investment Management is a UK-based venture capital firm that backs creative Founders to launch and build innovative businesses.

## Piper Private Equity
- Type: VC Fund
- Location: London, England, United Kingdom
- Relevant deals: 2
- Stages: Private Equity, Series A
- Focus: Food and Beverage, Food Processing, Fashion

We are the investment partner of choice for ambitious founders. Founded by entrepreneurs, we are a team of brand experts who have grown over 40 global brands.

## Henkel Ventures
- Type: VC Fund
- Location: Düsseldorf, Nordrhein-Westfalen, Germany
- Relevant deals: 2
- Stages: Seed, Series A
- Focus: E-Commerce, Beauty, Manufacturing

Henkel Ventures is Henkel’s corporate venture capital engagement, combining all venture activities across the company’s three business units (Adhesive Technologies, Beauty Care and Laundry & Home Care). Henkel Ventures actively evaluates and manages equity investments and joint development projects with start-up companies to explore newtechnologies, applications and business models in areas of strategic interest for Henkel.

## Technogym
- Type: VC Fund
- Location: Cesena, Emilia-Romagna, Italy
- Relevant deals: 2
- Stages: Seed, Series A
- Focus: Fitness, Wellness, Apps

Technogym, the leading designer of gym equipment & fitness solutions trusted by thousands of gyms, fitness centres and home owners around the world

## Creator Ventures
- Type: VC Fund
- Location: Wimbledon, Merton, United Kingdom
- Relevant deals: 2
- Stages: Seed, Series A, Series B
- Focus: Artificial Intelligence, Content Creators, Publishing

The venture capital firm that invests and collaborates with creators. We invest in companies helping to advance how humans interact.

## George Godula
- Type: Angel
- Location: Shanghai, Shanghai, China
- Relevant deals: 2
- Stages: Seed, Series A, Series B
- Focus: Health Care, Information Technology, Mobile

Cross-border angel / early stage investor with portfolio of 40+ startup companies and as of currently 4 exits, 4 unicorns & counting.George invests in companies helping people lead a longer, healthier and happier life - keywords sustainability, ESG, impact investing. In addition to investing he likes to be hands-on in hisportfoliocompanies, either helping China / SEA based teams to internationalize or global teams to break into China / SEA or support them in outsourcing, sourcing and manufacturing. Typically angel, seed and occasional Series A stage investments.
Industry focus and selected startups in his portfolio: - E-Commerce e.g. Web2Asia, Grana, Mercato - SaaS e.g. Jimdo, Blush, Anduin Transactions - Marketplaces / crowdfunding Republic.co - Education / Training e.g. Vantage Point, Dexter, - IoT e.g. Mila, Cafe-X, Lyte charging, The Light Phone, Density.io - Fitness e.g. FitXR, Trainersvault, Overhand Fitness, Salut, Guavapass (exit via sale to ClassPass) - Health / Nutrition e.g. NutriSense, Blue Mesa Health (exit via sale to Virgin), Compass Therapeutics (exit via IPO) - Insurtech e.g. The Care Voice - Medtech / Biotech e.g. Life Biosciences, Sequencing.com, MycoWorks - Sustainability / Infrastructure e.g. Blokable, U.S. Bitcoin Corp, Hardt Hyperloop - Deep tech / frontier tech e.g. Rain Neuromorphics, ZaiNar, Massive, Protocol Labs (Filecoin) - On-demand / sharing economy e.g. Yassir, Truck it in, misterbnb, Delivery Hero Austria & China (exit via sale / IPO)

## Apater Capital
- Type: VC Fund
- Location: Leeds, Leeds, United Kingdom
- Relevant deals: 2
- Stages: Seed, Series A
- Focus: Health Care, Fitness, Medical

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